Fredrik Törn
Impact in
- Marketing top 2%
- Consumer Behavior in Brand Consumption and Identification
- Consumer Retail Behavior Studies
- Gender Studies top 10%
- Media, Gender, and Advertising
Papers in
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- Consumer Behavior in Brand Consumption and Identification 6
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- Digital Marketing and Social Media 6
- Co-authors
- Micael Dahlén (4 shared papers)Sara Rosengren (2 shared papers)Henrik Sjödin (2 shared papers)Fredrik Lange (1 shared paper)
- Journals
- Journal of Current Issues & Research in Advertising (2 papers)Journal of Advertising Research (1 paper)Journal of Advertising (1 paper)Journal of Consumer Behaviour (1 paper)ACR European Advances (1 paper)
- Partner nations
- Sweden
In The Last Decade
Fredrik Törn
7 papers receiving 426 citations
Peers
Comparison fields: 5 of 48
- Marketing 357
- Gender Studies 69
- Experimental and Cognitive Psychology 87
- Applied Psychology 28
- Literature and Literary Theory 66
Countries citing papers authored by Fredrik Törn
This map shows the geographic impact of Fredrik Törn's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Fredrik Törn with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Fredrik Törn more than expected).
Fields of papers citing papers by Fredrik Törn
This network shows the impact of papers produced by Fredrik Törn. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Fredrik Törn. The network helps show where Fredrik Törn may publish in the future.
Co-authors
The 4 scholars most cited alongside Fredrik Törn, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.
All Works
| # | Work | ||
|---|---|---|---|
| 1 | 2008 | 137 | |
| 2 | 2008 | 119 | |
| 3 | 2005 | 65 | |
| 4 | 2006 | 62 | |
| 5 | 2012 | 51 | |
| 6 | Effects of brand incongruent advertising in competitive settings | 2007 | 17 |
| 7 | Challenging consistency : effects of brand-incongruent communications | 2009 | 5 |
About Fredrik Törn
Fredrik Törn is a scholar working on Marketing, Sociology and Political Science, Strategy and Management, Literature and Literary Theory and Communication, having authored 7 papers that have together received 456 indexed citations. Recurring topics across this work include Consumer Behavior in Brand Consumption and Identification (6 papers), Digital Marketing and Social Media (6 papers), Media Influence and Health (2 papers), Corporate Identity and Reputation (1 paper), Knowledge Management and Sharing (1 paper), Media, Gender, and Advertising (1 paper), Management and Organizational Practices (1 paper) and Creativity in Education and Neuroscience (1 paper). The work is most often cited by research in Marketing (357 citations), Gender Studies (69 citations), Experimental and Cognitive Psychology (87 citations), Applied Psychology (28 citations) and Literature and Literary Theory (66 citations). Fredrik Törn has collaborated with scholars based in Sweden. Frequent co-authors include Micael Dahlén, Sara Rosengren, Henrik Sjödin and Fredrik Lange. Their work appears in journals such as Journal of Current Issues & Research in Advertising, Journal of Advertising Research, Journal of Advertising, Journal of Consumer Behaviour and ACR European Advances.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.