Keith Wilcox

23 papers and 1.4k indexed citations i.

About

Keith Wilcox is a scholar working on Marketing, Sociology and Political Science and Cognitive Neuroscience. According to data from OpenAlex, Keith Wilcox has authored 23 papers receiving a total of 1.4k indexed citations (citations by other indexed papers that have themselves been cited), including 11 papers in Marketing, 7 papers in Sociology and Political Science and 4 papers in Cognitive Neuroscience. Recurrent topics in Keith Wilcox’s work include Consumer Behavior in Brand Consumption and Identification (8 papers), Digital Marketing and Social Media (5 papers) and Behavioral Health and Interventions (4 papers). Keith Wilcox is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (8 papers), Digital Marketing and Social Media (5 papers) and Behavioral Health and Interventions (4 papers). Keith Wilcox collaborates with scholars based in United States, United Kingdom and Germany. Keith Wilcox's co-authors include Sankar Sen, Hyeong Min Kim, Andrew T. Stephen, Lauren Block, Gavan J. Fitzsimons, Beth Vallen, Thomas Krämer, Dhruv Grewal, Juliano Laran and Nancy M. Puccinelli and has published in prestigious journals such as Journal of Personality and Social Psychology, Journal of Marketing and Journal of Marketing Research.

In The Last Decade

Co-authorship network of co-authors of Keith Wilcox i

Fields of papers citing papers by Keith Wilcox

Since Specialization
EngineeringComputer SciencePhysics and AstronomyMathematicsEarth and Planetary SciencesEnergyEnvironmental ScienceMaterials ScienceChemical EngineeringChemistryAgricultural and Biological SciencesVeterinaryDecision SciencesArts and HumanitiesBusiness, Management and AccountingSocial SciencesPsychologyEconomics, Econometrics and FinanceHealth ProfessionsDentistryMedicineBiochemistry, Genetics and Molecular BiologyNeuroscienceNursingImmunology and MicrobiologyPharmacology, Toxicology and Pharmaceutics

This network shows the specialization of papers citing the papers produced by Keith Wilcox. Nodes represent fields, and links connect fields that are likely to share authors. The network helps show where Keith Wilcox may publish in the future.

Countries citing papers authored by Keith Wilcox

Since Specialization
Citations

This map shows the geographic impact of Keith Wilcox's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Keith Wilcox with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Keith Wilcox more than expected).

Rankless by CCL
2025