Hans Baumgartner
Impact in
- Marketing top 0.05%
- Consumer Behavior in Brand Consumption and Identification
- Consumer Retail Behavior Studies
- Environmental Sustainability in Business
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- Customer Service Quality and Loyalty
Papers in
- Marketing 45
- Consumer Behavior in Brand Consumption and Identification 41
- Consumer Retail Behavior Studies 9
- Consumer Market Behavior and Pricing 9
-
- Social and Intergroup Psychology 15
- Co-authors
- Jan‐Benedict E.M. Steenkamp (7 shared papers)Jan-Benedict E.M. Steenkamp (4 shared papers)Rik Pieters (15 shared papers)Bert Weijters (26 shared papers)Joseph A. Cote (1 shared paper)Rajdeep Grewal (1 shared paper)Keith Marion Smith (1 shared paper)John Hulland (1 shared paper)
- Journals
- Journal of Marketing Research (11 papers)International Journal of Research in Marketing (9 papers)Journal of Consumer Psychology (9 papers)Journal of Consumer Research (8 papers)Sociological Methods & Research (2 papers)
- Partner nations
- United StatesBelgiumNetherlands
In The Last Decade
Hans Baumgartner
110 papers receiving 13.4k citations
Hans Baumgartner's Hit Papers
Peers
Comparison fields: 5 of 184
- Marketing 5.6k
- Organizational Behavior and Human Resource Management 3.7k
- Applied Psychology 1.1k
- Tourism, Leisure and Hospitality Management 352
- Information Systems and Management 1.5k
Countries citing papers authored by Hans Baumgartner
This map shows the geographic impact of Hans Baumgartner's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Hans Baumgartner with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Hans Baumgartner more than expected).
Fields of papers citing papers by Hans Baumgartner
This network shows the impact of papers produced by Hans Baumgartner. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Hans Baumgartner. The network helps show where Hans Baumgartner may publish in the future.
Co-authors
The 25 scholars most cited alongside Hans Baumgartner, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.
All Works
Showing the 20 most-cited of 122 papers — load more, or switch the sort, to bring in the rest.
| # | Work | ||
|---|---|---|---|
| 1 | Assessing Measurement Invariance in Cross‐National Consumer Research Hit paper breakdown → | 1998 | 3988 |
| 2 | Multicollinearity and Measurement Error in Structural Equation Models: Implications for Theory Testing Hit paper breakdown → | 2004 | 989 |
| 3 | Response Styles in Marketing Research: A Cross-National Investigation Hit paper breakdown → | 2001 | 982 |
| 4 | Marketing survey research best practices: evidence and recommendations from a review of JAMS articles Hit paper breakdown → | 2017 | 816 |
| 5 | The Role of Optimum Stimulation Level in Exploratory Consumer Behavior Hit paper breakdown → | 1992 | 570 |
| 6 | 1996 | 487 | |
| 7 | 2003 | 411 | |
| 8 | 1995 | 407 | |
| 9 | 2000 | 359 | |
| 10 | 1992 | 343 | |
| 11 | 2002 | 336 | |
| 12 | 2010 | 334 | |
| 13 | 2004 | 321 | |
| 14 | 2012 | 290 | |
| 15 | 2013 | 279 | |
| 16 | 1997 | 213 | |
| 17 | 1995 | 207 | |
| 18 | 2008 | 204 | |
| 19 | 2002 | 202 | |
| 20 | The biasing effect of common method variance: some clarifications Hit paper breakdown → | 2021 | 196 |
About Hans Baumgartner
Hans Baumgartner is a scholar working on Marketing, Sociology and Political Science, Organizational Behavior and Human Resource Management, Applied Psychology and Social Psychology, having authored 122 papers that have together received 14.8k indexed citations. Recurring topics across this work include Consumer Behavior in Brand Consumption and Identification (41 papers), Customer Service Quality and Loyalty (22 papers), Behavioral Health and Interventions (21 papers), Social and Intergroup Psychology (15 papers), Consumer Retail Behavior Studies (9 papers), Consumer Market Behavior and Pricing (9 papers), Wine Industry and Tourism (8 papers) and Cultural Differences and Values (8 papers). The work is most often cited by research in Marketing (5.6k citations), Organizational Behavior and Human Resource Management (3.7k citations), Applied Psychology (1.1k citations), Tourism, Leisure and Hospitality Management (352 citations) and Information Systems and Management (1.5k citations). Hans Baumgartner has collaborated with scholars based in United States, Belgium and Netherlands. Frequent co-authors include Jan‐Benedict E.M. Steenkamp, Jan-Benedict E.M. Steenkamp, Rik Pieters, Bert Weijters, Joseph A. Cote, Rajdeep Grewal, Keith Marion Smith, John Hulland, Sunghwan Yi and Mita Sujan. Their work appears in journals such as Journal of Marketing Research, International Journal of Research in Marketing, Journal of Consumer Psychology, Journal of Consumer Research and Sociological Methods & Research.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.