Detlev Zwick

36 papers and 1.9k indexed citations i.

About

Detlev Zwick is a scholar working on Sociology and Political Science, Marketing and Organizational Behavior and Human Resource Management. According to data from OpenAlex, Detlev Zwick has authored 36 papers receiving a total of 1.9k indexed citations (citations by other indexed papers that have themselves been cited), including 19 papers in Sociology and Political Science, 15 papers in Marketing and 10 papers in Organizational Behavior and Human Resource Management. Recurrent topics in Detlev Zwick’s work include Consumer Behavior in Brand Consumption and Identification (13 papers), Digital Marketing and Social Media (10 papers) and Management and Organizational Studies (8 papers). Detlev Zwick is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (13 papers), Digital Marketing and Social Media (10 papers) and Management and Organizational Studies (8 papers). Detlev Zwick collaborates with scholars based in Canada, United States and United Kingdom. Detlev Zwick's co-authors include Aron Darmody, Jonathan E. Schroeder, Samuel K. Bonsu, Nikhilesh Dholakia, Janice Denegri‐Knott, Daniele Dalli, Bernard Covà, Alan Bradshaw, Michal Carrington and Benjamin A. Neville and has published in prestigious journals such as Journal of Business Ethics, European Journal of Marketing and American Behavioral Scientist.

In The Last Decade

Co-authorship network of co-authors of Detlev Zwick i

Fields of papers citing papers by Detlev Zwick

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Detlev Zwick. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Detlev Zwick. The network helps show where Detlev Zwick may publish in the future.

Countries citing papers authored by Detlev Zwick

Since Specialization
Citations

This map shows the geographic impact of Detlev Zwick's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Detlev Zwick with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Detlev Zwick more than expected).

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar’s output or impact.

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2025