Daniel Wentzel
Impact in
- Marketing top 1%
- Consumer Behavior in Brand Consumption and Identification
- Marketing and Advertising Strategies
- Consumer Retail Behavior Studies
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- Customer Service Quality and Loyalty
Papers in
- Marketing 49
- Consumer Behavior in Brand Consumption and Identification 32
- Marketing and Advertising Strategies 20
- Consumer Market Behavior and Pricing 5
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- Customer Service Quality and Loyalty 10
- Co-authors
- Torsten Tomczak (35 shared papers)Andreas Peter Herrmann (12 shared papers)Flavius Kehr (5 shared papers)Tobias Kowatsch (4 shared papers)Elgar Fleisch (3 shared papers)Brett A. S. Martin (3 shared papers)Jan R. Landwehr (9 shared papers)Sven Henkel (16 shared papers)
- Journals
- Psychology and Marketing (5 papers)Journal of the Association for Information Systems (4 papers)Journal of Service Research (3 papers)Zeitschrift für wirtschaftlichen Fabrikbetrieb (3 papers)Journal of Retailing (2 papers)
- Partner nations
- GermanySwitzerlandUnited States
In The Last Decade
Daniel Wentzel
71 papers receiving 1.7k citations
Daniel Wentzel's Hit Papers
Peers
Comparison fields: 5 of 87
- Marketing 694
- Organizational Behavior and Human Resource Management 222
- Strategy and Management 249
- Information Systems and Management 121
- Management of Technology and Innovation 103
Countries citing papers authored by Daniel Wentzel
This map shows the geographic impact of Daniel Wentzel's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Daniel Wentzel with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Daniel Wentzel more than expected).
Fields of papers citing papers by Daniel Wentzel
This network shows the impact of papers produced by Daniel Wentzel. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Daniel Wentzel. The network helps show where Daniel Wentzel may publish in the future.
Co-authors
The 25 scholars most cited alongside Daniel Wentzel, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.
All Works
Showing the 20 most-cited of 80 papers — load more, or switch the sort, to bring in the rest.
| # | Work | ||
|---|---|---|---|
| 1 | Blissfully ignorant: the effects of general privacy concerns, general institutional trust, and affect in the privacy calculus Hit paper breakdown → | 2015 | 308 |
| 2 | The moderating effect of manipulative intent and cognitive resources on the evaluation of narrative ads Hit paper breakdown → | 2010 | 150 |
| 3 | 2013 | 143 | |
| 4 | 2020 | 143 | |
| 5 | 2004 | 136 | |
| 6 | 2009 | 93 | |
| 7 | 2008 | 83 | |
| 8 | 2009 | 69 | |
| 9 | 2019 | 69 | |
| 10 | 2020 | 52 | |
| 11 | 2012 | 45 | |
| 12 | 2010 | 30 | |
| 13 | 2022 | 28 | |
| 14 | 2023 | 27 | |
| 15 | 2018 | 26 | |
| 16 | Rethinking the Privacy Calculus: On the Role of Dispositional Factors and Affect | 2013 | 25 |
| 17 | 2014 | 24 | |
| 18 | 2019 | 24 | |
| 19 | 2007 | 22 | |
| 20 | 2020 | 21 |
About Daniel Wentzel
Daniel Wentzel is a scholar working on Marketing, Organizational Behavior and Human Resource Management, Strategy and Management, Human-Computer Interaction and General Decision Sciences, having authored 80 papers that have together received 1.8k indexed citations. Recurring topics across this work include Consumer Behavior in Brand Consumption and Identification (32 papers), Marketing and Advertising Strategies (20 papers), Corporate Identity and Reputation (11 papers), Customer Service Quality and Loyalty (10 papers), Digital Marketing and Social Media (7 papers), Innovative Human-Technology Interaction (6 papers), Privacy, Security, and Data Protection (6 papers) and Consumer Market Behavior and Pricing (5 papers). The work is most often cited by research in Marketing (694 citations), Organizational Behavior and Human Resource Management (222 citations), Strategy and Management (249 citations), Information Systems and Management (121 citations) and Management of Technology and Innovation (103 citations). Daniel Wentzel has collaborated with scholars based in Germany, Switzerland and United States. Frequent co-authors include Torsten Tomczak, Andreas Peter Herrmann, Flavius Kehr, Tobias Kowatsch, Elgar Fleisch, Brett A. S. Martin, Jan R. Landwehr, Sven Henkel, Stefan Raff and Nikolaus Obwegeser. Their work appears in journals such as Psychology and Marketing, Journal of the Association for Information Systems, Journal of Service Research, Zeitschrift für wirtschaftlichen Fabrikbetrieb and Journal of Retailing.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.