Charla Mathwick
Impact in
- Marketing top 0.2%
- Consumer Behavior in Brand Consumption and Identification
- Consumer Retail Behavior Studies
- Service and Product Innovation
- Information Systems and Management top 0.2%
- Technology Adoption and User Behaviour
Papers in
-
- Digital Marketing and Social Media 8
-
- Consumer Behavior in Brand Consumption and Identification 6
- Consumer Retail Behavior Studies 3
- Co-authors
- Edward E. Rigdon (3 shared papers)Naresh K. Malhotra (2 shared papers)Caroline Wiertz (2 shared papers)Ko de Ruyter (2 shared papers)Lauren I. Labrecque (2 shared papers)Thomas P. Novak (1 shared paper)Charles F. Hofacker (2 shared papers)Jill Mosteller (3 shared papers)
- Journals
- Journal of Interactive Marketing (3 papers)Journal of Retailing (3 papers)Journal of Consumer Research (2 papers)Journal of Service Research (1 paper)Journal of Consumer Marketing (1 paper)
- Partner nations
- United StatesGermany
In The Last Decade
Charla Mathwick
15 papers receiving 3.5k citations
Charla Mathwick's Hit Papers
Peers
Comparison fields: 5 of 101
- Marketing 2.5k
- Information Systems and Management 1.3k
- Organizational Behavior and Human Resource Management 1.5k
- Sociology and Political Science 2.4k
- Communication 320
Countries citing papers authored by Charla Mathwick
This map shows the geographic impact of Charla Mathwick's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Charla Mathwick with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Charla Mathwick more than expected).
Fields of papers citing papers by Charla Mathwick
This network shows the impact of papers produced by Charla Mathwick. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Charla Mathwick. The network helps show where Charla Mathwick may publish in the future.
Co-authors
The 12 scholars most cited alongside Charla Mathwick, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.
All Works
| # | Work | ||
|---|---|---|---|
| 1 | Experiential value: conceptualization, measurement and application in the catalog and Internet shopping environment☆11☆This article is based upon the first author’s doctoral dissertation completed while at Georgia Institute of Technology. Hit paper breakdown → | 2001 | 1707 |
| 2 | Social Capital Production in a Virtual P3 Community Hit paper breakdown → | 2008 | 496 |
| 3 | 2004 | 494 | |
| 4 | Consumer Power: Evolution in the Digital Age Hit paper breakdown → | 2013 | 463 |
| 5 | 2002 | 410 | |
| 6 | 2002 | 248 | |
| 7 | 2016 | 115 | |
| 8 | 2009 | 58 | |
| 9 | 2014 | 25 | |
| 10 | 2002 | 12 | |
| 11 | A Balancing Act: Governance in a Virtual P3 Community | 2010 | 9 |
| 12 | 2014 | 7 | |
| 13 | The Effect of Playful Web Experiences on Brand Attitude Formation | 2005 | 6 |
| 14 | 2015 | 4 | |
| 15 | 2014 | 3 | |
| 16 | Balancing Intrinsic Motivation and Extrinsic Rewards: an Exploratory Investigation Into User Generated Content Production | 2010 | 0 |
About Charla Mathwick
Charla Mathwick is a scholar working on Sociology and Political Science, Marketing, Communication, Organizational Behavior and Human Resource Management and Developmental and Educational Psychology, having authored 16 papers that have together received 4.1k indexed citations. Recurring topics across this work include Digital Marketing and Social Media (8 papers), Consumer Behavior in Brand Consumption and Identification (6 papers), Customer Service Quality and Loyalty (4 papers), Knowledge Management and Sharing (3 papers), Consumer Retail Behavior Studies (3 papers), Social Media and Politics (2 papers), Color perception and design (1 paper) and Business Process Modeling and Analysis (1 paper). The work is most often cited by research in Marketing (2.5k citations), Information Systems and Management (1.3k citations), Organizational Behavior and Human Resource Management (1.5k citations), Sociology and Political Science (2.4k citations) and Communication (320 citations). Charla Mathwick has collaborated with scholars based in United States and Germany. Frequent co-authors include Edward E. Rigdon, Naresh K. Malhotra, Caroline Wiertz, Ko de Ruyter, Lauren I. Labrecque, Thomas P. Novak, Charles F. Hofacker, Jill Mosteller, Janet Wagner and Ramaprasad Unni. Their work appears in journals such as Journal of Interactive Marketing, Journal of Retailing, Journal of Consumer Research, Journal of Service Research and Journal of Consumer Marketing.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.