Bin Gu
Impact in
- Marketing top 0.2%
- Consumer Market Behavior and Pricing
- Consumer Behavior in Brand Consumption and Identification
- Sharing Economy and Platforms
- Information Systems and Management top 0.2%
- Technology Adoption and User Behaviour
Papers in
-
- Digital Marketing and Social Media 45
- Marketing 44
- Consumer Market Behavior and Pricing 30
- Co-authors
- Andrew B. Whinston (13 shared papers)Wenjing Duan (9 shared papers)Prabhudev Konana (12 shared papers)Rob Law (2 shared papers)Qiang Ye (4 shared papers)Wei Chen (2 shared papers)Eric K. Clemons (6 shared papers)Jae‐Hong Park (2 shared papers)
- Journals
- Journal of the Association for Information Systems (31 papers)Information Systems Research (18 papers)Journal of Management Information Systems (7 papers)Decision Support Systems (4 papers)MIS Quarterly (3 papers)
- Partner nations
- United StatesChinaCanada
In The Last Decade
Bin Gu
123 papers receiving 5.1k citations
Bin Gu's Hit Papers
Peers
Comparison fields: 5 of 112
- Marketing 2.0k
- Information Systems and Management 1.2k
- Communication 692
- Management Information Systems 800
- Sociology and Political Science 3.4k
Countries citing papers authored by Bin Gu
This map shows the geographic impact of Bin Gu's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Bin Gu with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Bin Gu more than expected).
Fields of papers citing papers by Bin Gu
This network shows the impact of papers produced by Bin Gu. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Bin Gu. The network helps show where Bin Gu may publish in the future.
Co-authors
The 25 scholars most cited alongside Bin Gu, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.
All Works
Showing the 20 most-cited of 132 papers — load more, or switch the sort, to bring in the rest.
| # | Work | ||
|---|---|---|---|
| 1 | Do online reviews matter? — An empirical investigation of panel data Hit paper breakdown → | 2008 | 1281 |
| 2 | The influence of user-generated content on traveler behavior: An empirical investigation on the effects of e-word-of-mouth to hotel online bookings Hit paper breakdown → | 2010 | 858 |
| 3 | 2011 | 352 | |
| 4 | 2002 | 305 | |
| 5 | 2007 | 194 | |
| 6 | 2012 | 174 | |
| 7 | 2017 | 169 | |
| 8 | 2019 | 164 | |
| 9 | 2010 | 134 | |
| 10 | 2018 | 120 | |
| 11 | 2013 | 88 | |
| 12 | 2008 | 84 | |
| 13 | 2015 | 83 | |
| 14 | 2014 | 79 | |
| 15 | 2008 | 74 | |
| 16 | 2020 | 74 | |
| 17 | 2015 | 73 | |
| 18 | 2010 | 65 | |
| 19 | 2022 | 54 | |
| 20 | 2017 | 44 |
About Bin Gu
Bin Gu is a scholar working on Sociology and Political Science, Marketing, Economics and Econometrics, Management Science and Operations Research and Communication, having authored 132 papers that have together received 5.4k indexed citations. Recurring topics across this work include Digital Marketing and Social Media (45 papers), Consumer Market Behavior and Pricing (30 papers), Knowledge Management and Sharing (16 papers), Technology Adoption and User Behaviour (15 papers), Digital Platforms and Economics (13 papers), Open Source Software Innovations (12 papers), FinTech, Crowdfunding, Digital Finance (11 papers) and Innovation Diffusion and Forecasting (11 papers). The work is most often cited by research in Marketing (2.0k citations), Information Systems and Management (1.2k citations), Communication (692 citations), Management Information Systems (800 citations) and Sociology and Political Science (3.4k citations). Bin Gu has collaborated with scholars based in United States, China and Canada. Frequent co-authors include Andrew B. Whinston, Wenjing Duan, Prabhudev Konana, Rob Law, Qiang Ye, Wei Chen, Eric K. Clemons, Jae‐Hong Park, Karl R. Lang and Qian Tang. Their work appears in journals such as Journal of the Association for Information Systems, Information Systems Research, Journal of Management Information Systems, Decision Support Systems and MIS Quarterly.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.