Journal of Macromarketing 32.3k citations
1.2k papers · indexed · active since 1950
Impact in Consumer Behavior in Brand Consumption and Identification Environmental Sustainability in Business Service and Product Innovation Consumer Retail Behavior Studies Innovation and Socioeconomic Development Papers in i Innovation and Socioeconomic Development 118 Consumer Behavior in Brand Consumption and Identification 281 Service and Product Innovation 123 Environmental Sustainability in Business 108 Consumer Retail Behavior Studies 73 show more fields Overview Impact Peers Geography Research Space Peers Journal of Macromarketing
Comparison fields: 5 of 188 Marketing 15.1k Business and International Management 3.1k Information Systems and Management 5.3k Tourism, Leisure and Hospitality Management 1.0k Organizational Behavior and Human Resource Management 6.1k Strategy and Management 5.7k Management of Technology and Innovation 2.2k Museology 890 Management, Monitoring, Policy and Law 2.4k Sociology and Political Science 9.0k Gender Studies 1.3k Applied Psychology 536 Cognitive Neuroscience 2.1k Social Psychology 2.2k Safety Research 890 Demography 1.1k Urban Studies 548 Communication 629 Economics and Econometrics 2.3k Food Science 1.4k Accounting 803 Visual Arts and Performing Arts 341 Geography, Planning and Development 368 Computer Science Applications 318 Health 389 General Decision Sciences 98 Management Science and Operations Research 638 Management Information Systems 440 Neuropsychology and Physiological Psychology 60 Human-Computer Interaction 251 Finance 413 General Economics, Econometrics and Finance 341 General Health Professions 838 Music 122 Plant Science 1.2k Clinical Psychology 584 Anthropology 295 Political Science and International Relations 646 Transportation 167 Cultural Studies 202 Literature and Literary Theory 258 Industrial and Manufacturing Engineering 187 Development 83 Experimental and Cognitive Psychology 269 Public Administration 75 Conservation 70 General Agricultural and Biological Sciences 170 Life-span and Life-course Studies 17 Building and Construction 248 Philosophy 207 Information Systems 411 Education 509 Health Informatics 22 General Social Sciences 52 Pharmacology 116 Public Health, Environmental and Occupational Health 338 Industrial and Manufacturing Engineering 137 Pharmacy 52 Pollution 136 Renewable Energy, Sustainability and the Environment 184 Media Technology 97 Leadership and Management 12 Library and Information Sciences 15 Law 103 Artificial Intelligence 319 Religious studies 49 Medical Terminology 2 Human Factors and Ergonomics 20 Archeology 9 Global and Planetary Change 164 Ecology 195 General Psychology 10 History 81 Nature and Landscape Conservation 87 History and Philosophy of Science 35 Archeology 72 Sensory Systems 25 Automotive Engineering 65 Health Information Management 23 Radiological and Ultrasound Technology 24 Developmental and Educational Psychology 65 Space and Planetary Science 7 Environmental Engineering 65 Soil Science 41 Health, Toxicology and Mutagenesis 54 General Energy 4 Epidemiology 103 Small Animals 24 Agronomy and Crop Science 30 Energy Engineering and Power Technology 9 Statistical and Nonlinear Physics 36 Environmental Chemistry 27 Ocean Engineering 40 Statistics, Probability and Uncertainty 18 Psychiatry and Mental health 33 Nutrition and Dietetics 36 Family Practice 4 Linguistics and Language 12 Modeling and Simulation 10 Safety, Risk, Reliability and Quality 19 Ecology, Evolution, Behavior and Systematics 40 Horticulture 2 Language and Linguistics 23 Computational Theory and Mathematics 34 Ecological Modeling 8 Mechanical Engineering 70 Speech and Hearing 11 Occupational Therapy 7 Pharmacology 28 Physiology 41 Forestry 7 Emergency Medical Services 10 Industrial relations 1 Genetics 42 Water Science and Technology 22 Statistics and Probability 13 Chemical Health and Safety 1 Reproductive Medicine 11 Physical Therapy, Sports Therapy and Rehabilitation 6 Aquatic Science 10 Fuel Technology 1 Pediatrics, Perinatology and Child Health 21 Computer Networks and Communications 29 Insect Science 14 Computer Vision and Pattern Recognition 24 Polymers and Plastics 15 Computer Graphics and Computer-Aided Design 4 Electrical and Electronic Engineering 58 Paleontology 7 Issues, ethics and legal aspects 1 Infectious Diseases 15 Animal Science and Zoology 8 Earth-Surface Processes 5 Medical Laboratory Technology 1 Geology 4 Molecular Biology 46 Biomaterials 9 Civil and Structural Engineering 13 Control and Systems Engineering 13 Classics 2 Biomedical Engineering 21 Atmospheric Science 8 Molecular Medicine 2 Endocrinology 2 Complementary and alternative medicine 3 Radiology, Nuclear Medicine and Imaging 8 Pathology and Forensic Medicine 6 Process Chemistry and Technology 1 Biochemistry 2 Geriatrics and Gerontology 1 Oceanography 4 Hepatology 2 Endocrinology, Diabetes and Metabolism 4 Emergency Medicine 2 Biotechnology 2 Software 1 Neurology 3 Gastroenterology 1 Applied Mathematics 2 Astronomy and Astrophysics 3 Signal Processing 2 Geochemistry and Petrology 1 Rehabilitation 1 Endocrine and Autonomic Systems 1 Parasitology 1 Clinical Biochemistry 1 Cancer Research 2 Computational Mechanics 3 Surfaces, Coatings and Films 1 Biochemistry 1 Orthopedics and Sports Medicine 1 Aerospace Engineering 3 Cellular and Molecular Neuroscience 2 Physical and Theoretical Chemistry 1 Organic Chemistry 3 Genetics 1 Surgery 4 Atomic and Molecular Physics, and Optics 3 Oncology 2 Nuclear and High Energy Physics 1 Rheumatology 1 Inorganic Chemistry 1 Pulmonary and Respiratory Medicine 2 Materials Chemistry 3 Spectroscopy 1 Electronic, Optical and Magnetic Materials 1 Immunology 1 Cardiology and Cardiovascular Medicine 1
Marketing 15.1k Business and International Management 3.1k Information Systems and Management 5.3k Tourism, Leisure and Hospitality Management 1.0k Organizational Behavior and Human Resource Management 6.1k Journal of Public Policy & Marketing United States
Journal of Strategic Marketing United Kingdom
The Journal of Marketing Theory and Practice United States
International Journal of Consumer Studies United States
Asia Pacific Journal of Marketing and Logistics China
Marketing Intelligence & Planning United Kingdom
European Business Review United Kingdom
Journal of Consumer Behaviour United States
Australasian Marketing Journal (AMJ) Australia
Journal of Consumer Affairs United States
Citations per field
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Journal of Public Policy & Marketing · 1× This map shows the geographic impact of research published in Journal of Macromarketing. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by papers published in Journal of Macromarketing with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Journal of Macromarketing more than expected).
This network shows the impact of papers published in Journal of Macromarketing. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers published in Journal of Macromarketing.
About Journal of Macromarketing The 1.2k papers published in Journal of Macromarketing in the last decades have received a total of 32.3k indexed citations . Papers published in Journal of Macromarketing usually cover Business and International Management (118 papers), Marketing (507 papers), Tourism, Leisure and Hospitality Management (55 papers), Organizational Behavior and Human Resource Management (189 papers) and Management of Technology and Innovation (94 papers) specifically the topics of Consumer Behavior in Brand Consumption and Identification (281 papers), Service and Product Innovation (123 papers), Innovation and Socioeconomic Development (118 papers), Environmental Sustainability in Business (108 papers), Customer Service Quality and Loyalty (93 papers), Digital Marketing and Social Media (90 papers), Ethics in Business and Education (75 papers) and Consumer Retail Behavior Studies (73 papers). The most active scholars publishing in Journal of Macromarketing are Shelby D. Hunt , Scott J. Vitell , Roger Layton , Morris B. Holbrook , John H. Antil , Mark Peterson , Gene R. Laczniak , William E. Kilbourne , M. Joseph Sirgy and Andrea Prothero .
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