William L. Wilkie
About
William L. Wilkie is a scholar working on Marketing, Organizational Behavior and Human Resource Management and Management of Technology and Innovation.
According to data from OpenAlex, William L. Wilkie has authored 73 papers receiving a total of 3.9k indexed citations (citations by other indexed papers that have themselves been cited), including 28 papers in Marketing, 14 papers in Organizational Behavior and Human Resource Management and 11 papers in Management of Technology and Innovation. Recurrent topics in William L. Wilkie’s work include Consumer Behavior in Brand Consumption and Identification (20 papers), Management and Marketing Education (11 papers) and Customer Service Quality and Loyalty (10 papers). William L. Wilkie is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (20 papers), Management and Marketing Education (11 papers) and Customer Service Quality and Loyalty (10 papers). William L. Wilkie collaborates with scholars based in United States, United Kingdom and The Netherlands. William L. Wilkie's co-authors include Elizabeth S. Moore, Gregory T. Gundlach, Paul Farris, Peter R. Dickson and Michael L. Ray and has published in prestigious journals such as Journal of Marketing, Journal of Marketing Research and Journal of Consumer Research.
In The Last Decade
Fields of papers citing papers by William L. Wilkie
Since SpecializationEngineeringComputer SciencePhysics and AstronomyMathematicsEarth and Planetary SciencesEnergyEnvironmental ScienceMaterials ScienceChemical EngineeringChemistryAgricultural and Biological SciencesVeterinaryDecision SciencesArts and HumanitiesBusiness, Management and AccountingSocial SciencesPsychologyEconomics, Econometrics and FinanceHealth ProfessionsDentistryMedicineBiochemistry, Genetics and Molecular BiologyNeuroscienceNursingImmunology and MicrobiologyPharmacology, Toxicology and Pharmaceutics
This network shows the specialization of papers citing the papers produced by William L. Wilkie. Nodes represent fields, and links connect fields that are likely to share authors. The network helps show where William L. Wilkie may publish in the future.
Countries citing papers authored by William L. Wilkie
Since SpecializationCitations
This map shows the geographic impact of William L. Wilkie's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by William L. Wilkie with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites William L. Wilkie more than expected).
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