Wayne D. Hoyer

110 papers and 13.1k indexed citations i.

About

Wayne D. Hoyer is a scholar working on Marketing, Organizational Behavior and Human Resource Management and Sociology and Political Science. According to data from OpenAlex, Wayne D. Hoyer has authored 110 papers receiving a total of 13.1k indexed citations (citations by other indexed papers that have themselves been cited), including 67 papers in Marketing, 32 papers in Organizational Behavior and Human Resource Management and 31 papers in Sociology and Political Science. Recurrent topics in Wayne D. Hoyer’s work include Consumer Behavior in Brand Consumption and Identification (55 papers), Customer Service Quality and Loyalty (30 papers) and Digital Marketing and Social Media (22 papers). Wayne D. Hoyer is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (55 papers), Customer Service Quality and Loyalty (30 papers) and Digital Marketing and Social Media (22 papers). Wayne D. Hoyer collaborates with scholars based in United States, Germany and Switzerland. Wayne D. Hoyer's co-authors include Jacob Jacoby, Dana L. Alden, Harley Krohmer, Nicole Koschate‐Fischer and Bettina Nyffenegger and has published in prestigious journals such as Academy of Management Journal, Journal of Marketing and Journal of Applied Psychology.

In The Last Decade

Fields of papers citing papers by Wayne D. Hoyer

Since Specialization
EngineeringComputer SciencePhysics and AstronomyMathematicsEarth and Planetary SciencesEnergyEnvironmental ScienceMaterials ScienceChemical EngineeringChemistryAgricultural and Biological SciencesVeterinaryDecision SciencesArts and HumanitiesBusiness, Management and AccountingSocial SciencesPsychologyEconomics, Econometrics and FinanceHealth ProfessionsDentistryMedicineBiochemistry, Genetics and Molecular BiologyNeuroscienceNursingImmunology and MicrobiologyPharmacology, Toxicology and Pharmaceutics

This network shows the specialization of papers citing the papers produced by Wayne D. Hoyer. Nodes represent fields, and links connect fields that are likely to share authors. The network helps show where Wayne D. Hoyer may publish in the future.

Countries citing papers authored by Wayne D. Hoyer

Since Specialization
Citations

This map shows the geographic impact of Wayne D. Hoyer's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Wayne D. Hoyer with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Wayne D. Hoyer more than expected).

Rankless by CCL
2025