Vikrant Kaushal

18 papers and 653 indexed citations i.

Vikrant Kaushal has authored 18 papers that have received a total of 653 indexed citations. This includes 10 papers in Sociology and Political Science, 10 papers in Marketing and 4 papers in Organizational Behavior and Human Resource Management. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (8 papers), Diverse Aspects of Tourism Research (6 papers) and Digital Marketing and Social Media (5 papers). Vikrant Kaushal is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (8 papers), Diverse Aspects of Tourism Research (6 papers) and Digital Marketing and Social Media (5 papers) and collaborates with scholars based in India and Australia. Vikrant Kaushal's co-authors include Deepak Jaiswal, Vikas Kumar, Rishi Kant, Pankaj Singh and Sidharth Srivastava and has published in prestigious journals such as Technological Forecasting and Social Change, International Journal of Hospitality Management and Journal of Retailing and Consumer Services.