Sascha Steinmann

729 citations
26 papers · 488 · h-index 10

Impact in

  • Marketing top 2%
    • Consumer Retail Behavior Studies
    • Consumer Behavior in Brand Consumption and Identification
    • Consumer Market Behavior and Pricing
    • Environmental Sustainability in Business
    • Technology Adoption and User Behaviour

Papers in

    • Consumer Retail Behavior Studies 12
    • Consumer Behavior in Brand Consumption and Identification 7
    • Consumer Market Behavior and Pricing 2
    • Digital Marketing and Social Media 10

Sascha Steinmann

25 papers receiving 459 citations

Peers

Sascha Steinmann
Comparison fields: 5 of 61
  • Marketing 327
  • Information Systems and Management 119
  • Organizational Behavior and Human Resource Management 145
  • Human-Computer Interaction 28
  • Sociology and Political Science 195
Replace Joonheui Bae with:
Joonheui Bae South Korea
Ying Ding China
Elisa B. Schweiger United Kingdom
Nan Cui China
Doreén Pick Germany
Mona Mrad Lebanon
Robert Ciuchita Finland
Venessa Funches United States
Christine Mathies Australia
Stefan F. Bernritter Netherlands
Sascha Steinmann relative to Joonheui Bae South Korea Joonheui Bae's profile →
Citations per field
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Joonheui Bae · 1×
Citations per year

Countries citing papers authored by Sascha Steinmann

Since Specialization
Citations

This map shows the geographic impact of Sascha Steinmann's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Sascha Steinmann with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Sascha Steinmann more than expected).

Fields of papers citing papers by Sascha Steinmann

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Sascha Steinmann. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Sascha Steinmann. The network helps show where Sascha Steinmann may publish in the future.

Co-authors

The 15 scholars most cited alongside Sascha Steinmann, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.

Border = papers with Sascha Steinmann Line = papers co-authored together Sascha Steinmann links everyone, so they are left out of the graph.

All Works

20 of 20 papers shown

Showing the 20 most-cited of 26 papers — load more, or switch the sort, to bring in the rest.

#Work
1 2018131
2 201173
3 201348
4 201639
5 201539
6 201334
7 201725
8
Experiencing Products Virtually: The Role of Vividness and Interactivity in Influencing Mental Imagery and User Reactions
201417
9 201615
10 20239
11 20249
12 20247
13 20197
14 20117
15 20234
16 20234
17 20193
18 20233
19 20223
20 20223

About Sascha Steinmann

Sascha Steinmann is a scholar working on Marketing, Sociology and Political Science, Organizational Behavior and Human Resource Management, Information Systems and Management and Human-Computer Interaction, having authored 26 papers that have together received 488 indexed citations. Recurring topics across this work include Consumer Retail Behavior Studies (12 papers), Customer Service Quality and Loyalty (10 papers), Digital Marketing and Social Media (10 papers), Technology Adoption and User Behaviour (8 papers), Consumer Behavior in Brand Consumption and Identification (7 papers), Virtual Reality Applications and Impacts (5 papers), Augmented Reality Applications (2 papers) and Consumer Market Behavior and Pricing (2 papers). The work is most often cited by research in Marketing (327 citations), Information Systems and Management (119 citations), Organizational Behavior and Human Resource Management (145 citations), Human-Computer Interaction (28 citations) and Sociology and Political Science (195 citations). Sascha Steinmann has collaborated with scholars based in Germany, Denmark and Switzerland. Frequent co-authors include Hanna Schramm‐Klein, Gerhard Wagner, Dirk Morschett, Gunnar Mau, Thomas Kilian, Joachim Zentes, Bernhard Swoboda, Darius‐Aurel Frank, Tobias Otterbring and Anne O. Peschel. Their work appears in journals such as Journal of the Association for Information Systems, Journal of Retailing and Consumer Services, Psychology and Marketing, Business & Society and Zeitschrift für Literaturwissenschaft und Linguistik.

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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