Rom Y. Schrift

20 papers and 421 indexed citations i.

About

Rom Y. Schrift is a scholar working on Marketing, General Decision Sciences and Applied Psychology. According to data from OpenAlex, Rom Y. Schrift has authored 20 papers receiving a total of 421 indexed citations (citations by other indexed papers that have themselves been cited), including 13 papers in Marketing, 9 papers in General Decision Sciences and 7 papers in Applied Psychology. Recurrent topics in Rom Y. Schrift’s work include Decision-Making and Behavioral Economics (9 papers), Consumer Behavior in Brand Consumption and Identification (7 papers) and Behavioral Health and Interventions (7 papers). Rom Y. Schrift is often cited by papers focused on Decision-Making and Behavioral Economics (9 papers), Consumer Behavior in Brand Consumption and Identification (7 papers) and Behavioral Health and Interventions (7 papers). Rom Y. Schrift collaborates with scholars based in United States, Israel and The Netherlands. Rom Y. Schrift's co-authors include Jeffrey R. Parker, Oded Netzer, Ran Kivetz, Gal Zauberman, Yimin Cheng, Anirban Mukhopadhyay, Barak Libai, Foster Provost, Eva Ascarza and Aurélie Lemmens and has published in prestigious journals such as Journal of Marketing Research, Journal of Consumer Research and Psychological Science.

In The Last Decade

Co-authorship network of co-authors of Rom Y. Schrift i

Fields of papers citing papers by Rom Y. Schrift

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Rom Y. Schrift. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Rom Y. Schrift. The network helps show where Rom Y. Schrift may publish in the future.

Countries citing papers authored by Rom Y. Schrift

Since Specialization
Citations

This map shows the geographic impact of Rom Y. Schrift's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Rom Y. Schrift with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Rom Y. Schrift more than expected).

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar’s output or impact.

Explore authors with similar magnitude of impact

Rankless by CCL
2025