Jeffrey R. Parker
About
Jeffrey R. Parker has authored 28 papers that have received a total of 528 indexed citations.
This includes 19 papers in Marketing, 9 papers in General Decision Sciences and 6 papers in Applied Psychology. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (15 papers), Decision-Making and Behavioral Economics (9 papers) and Consumer Retail Behavior Studies (6 papers). Jeffrey R. Parker is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (15 papers), Decision-Making and Behavioral Economics (9 papers) and Consumer Retail Behavior Studies (6 papers) and collaborates with scholars based in United States, France and Singapore. Jeffrey R. Parker's co-authors include Donald R. Lehmann, Rom Y. Schrift, Nita Umashankar, Ryan Hamilton and Sundar G. Bharadwaj and has published in prestigious journals such as Journal of Marketing Research, Journal of Consumer Research and Psychological Science.
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