Robert Mackoy
About
Robert Mackoy is a scholar working on Organizational Behavior and Human Resource Management, Sociology and Political Science and Marketing.
According to data from OpenAlex, Robert Mackoy has authored 13 papers receiving a total of 1.3k indexed citations (citations by other indexed papers that have themselves been cited), including 8 papers in Organizational Behavior and Human Resource Management, 5 papers in Sociology and Political Science and 5 papers in Marketing. Recurrent topics in Robert Mackoy’s work include Customer Service Quality and Loyalty (7 papers), Digital Marketing and Social Media (3 papers) and Consumer Behavior in Brand Consumption and Identification (3 papers). Robert Mackoy is often cited by papers focused on Customer Service Quality and Loyalty (7 papers), Digital Marketing and Social Media (3 papers) and Consumer Behavior in Brand Consumption and Identification (3 papers). Robert Mackoy collaborates with scholars based in United States, Latvia and Russia. Robert Mackoy's co-authors include Richard A. Spreng, Gilbert D. Harrell, Gregory E. Osland, Cornelia Dröge, Ronald D. Anderson, Diane Halstead, Madhu Agrawal, Roger J. Calantone, Ben Shaw‐Ching Liu and K. Damon Aiken and has published in prestigious journals such as Journal of the Academy of Marketing Science, Journal of Retailing and Decision Sciences.
In The Last Decade
Co-authorship network of co-authors of Robert Mackoy i
Fields of papers citing papers by Robert Mackoy
Since SpecializationEngineeringComputer SciencePhysics and AstronomyMathematicsEarth and Planetary SciencesEnergyEnvironmental ScienceMaterials ScienceChemical EngineeringChemistryAgricultural and Biological SciencesVeterinaryDecision SciencesArts and HumanitiesBusiness, Management and AccountingSocial SciencesPsychologyEconomics, Econometrics and FinanceHealth ProfessionsDentistryMedicineBiochemistry, Genetics and Molecular BiologyNeuroscienceNursingImmunology and MicrobiologyPharmacology, Toxicology and Pharmaceutics
This network shows the specialization of papers citing the papers produced by Robert Mackoy. Nodes represent fields, and links connect fields that are likely to share authors. The network helps show where Robert Mackoy may publish in the future.
Countries citing papers authored by Robert Mackoy
Since SpecializationCitations
This map shows the geographic impact of Robert Mackoy's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Robert Mackoy with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Robert Mackoy more than expected).
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