Patrick Vyncke

989 citations
25 papers · 717 · h-index 9

Impact in

  • Marketing top 5%
    • Consumer Behavior in Brand Consumption and Identification
    • Consumer Retail Behavior Studies
    • Public Relations and Crisis Communication

Papers in

Patrick Vyncke

21 papers receiving 649 citations

Peers

Patrick Vyncke
Comparison fields: 5 of 89
  • Marketing 266
  • Communication 182
  • Tourism, Leisure and Hospitality Management 19
  • Information Systems and Management 73
  • Sociology and Political Science 350
Replace Andrea Groeppel‐Klein with:
Andrea Groeppel‐Klein Germany
Sunkyu Jun South Korea
Ethan Pancer Canada
Roy Langer Denmark
David B. Wooten United States
James M. Munch United States
Coy Callison United States
Chris Malone United States
Prashant Malaviya United States
Douglas L. Fugate United States
Patrick Vyncke relative to Andrea Groeppel‐Klein Germany Andrea Groeppel‐Klein's profile →
Citations per field
00.5×2.6×
Andrea Groeppel‐Klein · 1×
Citations per year

Countries citing papers authored by Patrick Vyncke

Since Specialization
Citations

This map shows the geographic impact of Patrick Vyncke's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Patrick Vyncke with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Patrick Vyncke more than expected).

Fields of papers citing papers by Patrick Vyncke

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Patrick Vyncke. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Patrick Vyncke. The network helps show where Patrick Vyncke may publish in the future.

Co-authors

The 20 scholars most cited alongside Patrick Vyncke, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.

Border = papers with Patrick Vyncke Line = papers co-authored together Patrick Vyncke links everyone, so they are left out of the graph.

All Works

20 of 20 papers shown

Showing the 20 most-cited of 25 papers — load more, or switch the sort, to bring in the rest.

#Work
1 2010200
2 2002189
3 201390
4 201465
5 200764
6 200742
7 199616
8 200510
9
Strategic Corporate Communication
20008
10 20178
11 20117
12 20105
13
The rival wears prada: female luxury consumption as an intrasexual competition strategy
20142
14
Let's face the truth : the importance of faces as advertising cues
20112
15
A Dress to Impress and a Toy to Enjoy. How Consumer Motivations Can Be Used in Luxury Ads
20082
16
How personality traits affect crisis perceptions : an experimental test of the use of crisis response strategies and the moderating effects of locus of control
20101
17
Management and communication
20001
18 20131
19
Maslow revisited: towards a new motivation inventory based on evolutionary psychology
20031
20
Insights from evolutionary psychology into primary affective reactions and advertisement effectiveness
20091

About Patrick Vyncke

Patrick Vyncke is a scholar working on Marketing, Literature and Literary Theory, Communication, Social Psychology and Sociology and Political Science, having authored 25 papers that have together received 717 indexed citations. Recurring topics across this work include Consumer Behavior in Brand Consumption and Identification (9 papers), Media Influence and Health (5 papers), Media, Gender, and Advertising (4 papers), Evolutionary Psychology and Human Behavior (3 papers), Public Relations and Crisis Communication (3 papers), Corporate Identity and Reputation (2 papers), Digital Marketing and Social Media (2 papers) and Behavioral Health and Interventions (1 paper). The work is most often cited by research in Marketing (266 citations), Communication (182 citations), Tourism, Leisure and Hospitality Management (19 citations), Information Systems and Management (73 citations) and Sociology and Political Science (350 citations). Patrick Vyncke has collaborated with scholars based in Belgium, United States and Canada. Frequent co-authors include An‐Sofie Claeys, Veroline Cauberghe, Liselot Hudders, Mario Pandelaere, Charlotte De Backer, Maryanne L. Fisher, Lieven De Marez, Dimitri Schuurman, Katrien De Moor and M. Nelissen. Their work appears in journals such as Evolutionary Psychology, European Journal of Communication, International Journal of Market Research, Patient Education and Counseling and Public Relations Review.

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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