Pascale Quester

10.1k citations
167 papers · 7.3k · 1 hit paper · h-index 46

Impact in

    • Wine Industry and Tourism
  • Marketing top 0.05%
    • Consumer Behavior in Brand Consumption and Identification
    • Consumer Retail Behavior Studies
    • Environmental Sustainability in Business
    • Consumer Market Behavior and Pricing

Papers in

Pascale Quester

163 papers receiving 6.4k citations

Pascale Quester's Hit Papers

Consumer‐based brand equity: improving the measurement – empirical evidence 2005 · 713 citations
7130+7+14Years since publication200400600

Peers

Pascale Quester
Comparison fields: 5 of 144
  • Tourism, Leisure and Hospitality Management 774
  • Marketing 4.5k
  • Organizational Behavior and Human Resource Management 2.1k
  • Strategy and Management 1.4k
  • Gender Studies 703
Replace Jean‐Noël Kapferer with:
Jean‐Noël Kapferer France
Douglas B. Holt United Kingdom
Ian Phau Australia
Judith Lynne Zaichkowsky Canada
Akshay R. Rao United States
Bernard Covà France
Donald R. Lichtenstein United States
Cathy A. Enz United States
Cathy H.C. Hsu Hong Kong
Leslie de Chernatony United Kingdom
Pascale Quester relative to Jean‐Noël Kapferer France Jean‐Noël Kapferer's profile →
Citations per field
00.5×1.7×
Jean‐Noël Kapferer · 1×
Citations per year

Countries citing papers authored by Pascale Quester

Since Specialization
Citations

This map shows the geographic impact of Pascale Quester's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Pascale Quester with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Pascale Quester more than expected).

Fields of papers citing papers by Pascale Quester

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Pascale Quester. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Pascale Quester. The network helps show where Pascale Quester may publish in the future.

Co-authors

The 25 scholars most cited alongside Pascale Quester, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.

Border = papers with Pascale Quester Line = papers co-authored together Pascale Quester links everyone, so they are left out of the graph.

All Works

20 of 20 papers shown

Showing the 20 most-cited of 167 papers — load more, or switch the sort, to bring in the rest.

#Work
1
Consumer‐based brand equity: improving the measurement – empirical evidence
Hit paper breakdown →
2005713
2 2007371
3 2006298
4 2003286
5 1998255
6 2009194
7 2016191
8 2006190
9 2001188
10 2007173
11 2004153
12 2009148
13 2005146
14 2004135
15 2001125
16 2014123
17 2003120
18 2006119
19 1997101
20 199885

About Pascale Quester

Pascale Quester is a scholar working on Marketing, Sociology and Political Science, Organizational Behavior and Human Resource Management, Strategy and Management and Gender Studies, having authored 167 papers that have together received 7.3k indexed citations. Recurring topics across this work include Consumer Behavior in Brand Consumption and Identification (86 papers), Customer Service Quality and Loyalty (40 papers), Digital Marketing and Social Media (30 papers), Behavioral Health and Interventions (13 papers), Consumer Retail Behavior Studies (13 papers), Wine Industry and Tourism (12 papers), Sports, Gender, and Society (12 papers) and Innovation and Knowledge Management (12 papers). The work is most often cited by research in Tourism, Leisure and Hospitality Management (774 citations), Marketing (4.5k citations), Organizational Behavior and Human Resource Management (2.1k citations), Strategy and Management (1.4k citations) and Gender Studies (703 citations). Pascale Quester has collaborated with scholars based in Australia, France and United States. Frequent co-authors include Ravi Pappu, Ray Cooksey, Francis Farrelly, Carolin Plewa, Ai Lin Lim, Roberta Veale, Shu‐Ching Chen, Giselle Rampersad, Indrit Troshani and Nathalie Fleck. Their work appears in journals such as European Journal of Marketing, Journal of Product & Brand Management, Australasian Marketing Journal (AMJ), Journal of Advertising Research and Psychology and Marketing.

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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