Mingyu Joo
Impact in
- Marketing top 5%
- Consumer Market Behavior and Pricing
- Consumer Behavior in Brand Consumption and Identification
- Consumer Retail Behavior Studies
- Strategy and Management top 10%
- Digital Platforms and Economics
Papers in
- Marketing 13
- Consumer Market Behavior and Pricing 13
- Consumer Behavior in Brand Consumption and Identification 3
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- Digital Marketing and Social Media 6
- Co-authors
- Kenneth C. Wilbur (9 shared papers)Yi Zhu (3 shared papers)Bo Cowgill (1 shared paper)Tridib Mazumdar (1 shared paper)S. P. Raj (1 shared paper)Anindya Ghose (1 shared paper)Dinesh K. Gauri (3 shared papers)Seung Hyun Kim (1 shared paper)
- Journals
- Management Science (3 papers)International Journal of Research in Marketing (2 papers)Marketing Science (1 paper)Emotion (1 paper)Quantitative Marketing and Economics (1 paper)
- Partner nations
- United StatesSouth KoreaNetherlands
In The Last Decade
Mingyu Joo
17 papers receiving 275 citations
Peers
Comparison fields: 5 of 52
- Marketing 224
- Strategy and Management 69
- Management Science and Operations Research 56
- Information Systems and Management 25
- Management Information Systems 31
Countries citing papers authored by Mingyu Joo
This map shows the geographic impact of Mingyu Joo's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Mingyu Joo with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Mingyu Joo more than expected).
Fields of papers citing papers by Mingyu Joo
This network shows the impact of papers produced by Mingyu Joo. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Mingyu Joo. The network helps show where Mingyu Joo may publish in the future.
Co-authors
The 20 scholars most cited alongside Mingyu Joo, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.
All Works
| # | Work | ||
|---|---|---|---|
| 1 | 2013 | 139 | |
| 2 | 2015 | 42 | |
| 3 | 2011 | 22 | |
| 4 | 2022 | 21 | |
| 5 | 2012 | 14 | |
| 6 | 2018 | 13 | |
| 7 | 2020 | 12 | |
| 8 | 2018 | 7 | |
| 9 | 2016 | 4 | |
| 10 | 2018 | 3 | |
| 11 | 2021 | 3 | |
| 12 | 2022 | 2 | |
| 13 | Temporal Distance and Price Elasticity: Empirical Investigation of the Cruise Industry | 2016 | 2 |
| 14 | 2024 | 2 | |
| 15 | 2022 | 2 | |
| 16 | 2015 | 2 | |
| 17 | 2011 | 1 | |
| 18 | 2017 | 0 |
About Mingyu Joo
Mingyu Joo is a scholar working on Marketing, Sociology and Political Science, Strategy and Management, Management Information Systems and Management Science and Operations Research, having authored 18 papers that have together received 291 indexed citations. Recurring topics across this work include Consumer Market Behavior and Pricing (13 papers), Digital Marketing and Social Media (6 papers), Digital Platforms and Economics (3 papers), Consumer Behavior in Brand Consumption and Identification (3 papers), Aviation Industry Analysis and Trends (2 papers), Auction Theory and Applications (2 papers), Supply Chain and Inventory Management (2 papers) and Innovation Diffusion and Forecasting (1 paper). The work is most often cited by research in Marketing (224 citations), Strategy and Management (69 citations), Management Science and Operations Research (56 citations), Information Systems and Management (25 citations) and Management Information Systems (31 citations). Mingyu Joo has collaborated with scholars based in United States, South Korea and Netherlands. Frequent co-authors include Kenneth C. Wilbur, Yi Zhu, Bo Cowgill, Tridib Mazumdar, S. P. Raj, Anindya Ghose, Dinesh K. Gauri, Seung Hyun Kim, Rex Yuxing Du and Michael L. Thompson. Their work appears in journals such as Management Science, International Journal of Research in Marketing, Marketing Science, Emotion and Quantitative Marketing and Economics.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.