Maud Herbert
Impact in
- Marketing top 5%
- Consumer Behavior in Brand Consumption and Identification
- Environmental Sustainability in Business
- Sharing Economy and Platforms
- Consumer Retail Behavior Studies
- Service and Product Innovation
Papers in
- Marketing 14
- Consumer Behavior in Brand Consumption and Identification 9
- Consumer Retail Behavior Studies 6
- Management, Economics, and Public Policy 2
- Sharing Economy and Platforms 2
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- Wine Industry and Tourism 7
- Co-authors
- Nil Özçağlar–Toulouse (5 shared papers)Isabelle Robert (2 shared papers)Amina Béji‐Bécheur (4 shared papers)Ayalla Ruvio (1 shared paper)Laurel Steinfield (1 shared paper)Élodie Gentina (1 shared paper)Mario Pandelaere (1 shared paper)L. J. Shrum (1 shared paper)
- Journals
- Journal of Marketing Management (2 papers)Journal of Services Marketing (1 paper)Journal of Macromarketing (1 paper)Journal of Business Research (1 paper)Consumption Markets & Culture (1 paper)
- Partner nations
- FranceRéunionUnited States
In The Last Decade
Maud Herbert
16 papers receiving 325 citations
Peers
Comparison fields: 5 of 63
- Marketing 205
- Tourism, Leisure and Hospitality Management 17
- Business and International Management 10
- Applied Psychology 23
- Organizational Behavior and Human Resource Management 43
Countries citing papers authored by Maud Herbert
This map shows the geographic impact of Maud Herbert's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Maud Herbert with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Maud Herbert more than expected).
Fields of papers citing papers by Maud Herbert
This network shows the impact of papers produced by Maud Herbert. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Maud Herbert. The network helps show where Maud Herbert may publish in the future.
Co-authors
The 18 scholars most cited alongside Maud Herbert, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.
All Works
| # | Work | ||
|---|---|---|---|
| 1 | 2014 | 94 | |
| 2 | 2014 | 68 | |
| 3 | 2017 | 45 | |
| 4 | 2009 | 21 | |
| 5 | 2009 | 19 | |
| 6 | 2018 | 19 | |
| 7 | 2016 | 18 | |
| 8 | 2011 | 16 | |
| 9 | 2016 | 16 | |
| 10 | 2018 | 10 | |
| 11 | 2012 | 7 | |
| 12 | Choosing a country for a holiday -- knowledge versus fantasy. | 1983 | 6 |
| 13 | 2018 | 4 | |
| 14 | Étudier l'ethnique | 2011 | 3 |
| 15 | 2018 | 2 | |
| 16 | 2004 | 1 | |
| 17 | Contribution sémiotique à la recherche en marketing sur les territoires et les identités | 2019 | 0 |
| 18 | 2012 | 0 | |
| 19 | 2023 | 0 |
About Maud Herbert
Maud Herbert is a scholar working on Marketing, Tourism, Leisure and Hospitality Management, Sociology and Political Science, Computer Networks and Communications and Archeology, having authored 19 papers that have together received 349 indexed citations. Recurring topics across this work include Consumer Behavior in Brand Consumption and Identification (9 papers), Wine Industry and Tourism (7 papers), Consumer Retail Behavior Studies (6 papers), Management, Economics, and Public Policy (2 papers), Sharing Economy and Platforms (2 papers), Culinary Culture and Tourism (2 papers), Cultural Identity and Heritage (2 papers) and Education, sociology, and vocational training (2 papers). The work is most often cited by research in Marketing (205 citations), Tourism, Leisure and Hospitality Management (17 citations), Business and International Management (10 citations), Applied Psychology (23 citations) and Organizational Behavior and Human Resource Management (43 citations). Maud Herbert has collaborated with scholars based in France, Réunion and United States. Frequent co-authors include Nil Özçağlar–Toulouse, Isabelle Robert, Amina Béji‐Bécheur, Ayalla Ruvio, Laurel Steinfield, Élodie Gentina, Mario Pandelaere, L. J. Shrum, Naomi Mandel and Pia Furchheim. Their work appears in journals such as Journal of Marketing Management, Journal of Services Marketing, Journal of Macromarketing, Journal of Business Research and Consumption Markets & Culture.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.