Martha Rogers

About

Martha Rogers is a scholar working on Marketing, Sociology and Political Science and Literature and Literary Theory. According to data from OpenAlex, Martha Rogers has authored 41 papers receiving a total of 1.5k indexed citations (citations by other indexed papers that have themselves been cited), including 6 papers in Marketing, 4 papers in Sociology and Political Science and 4 papers in Literature and Literary Theory. Recurrent topics in Martha Rogers’s work include Consumer Behavior in Brand Consumption and Identification (3 papers), Customer Service Quality and Loyalty (3 papers) and Digital Marketing and Social Media (2 papers). Martha Rogers is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (3 papers), Customer Service Quality and Loyalty (3 papers) and Digital Marketing and Social Media (2 papers). Martha Rogers collaborates with scholars based in United States, United Kingdom and New Zealand. Martha Rogers's co-authors include Don Peppers, Peter A. Schneider, Bob Dorf, Sanjit Sengupta, Abraham M. Lilienfeld, Benjamin Pasamanick, Allen Tough, G. Edwards, A.H. Weston and Mais Absi and has published in prestigious journals such as Journal of Marketing, Journal of Applied Psychology and PEDIATRICS.

In The Last Decade

Co-authorship network of co-authors of Martha Rogers i

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Fields of papers citing papers by Martha Rogers

Since Specialization

Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Martha Rogers. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Martha Rogers. The network helps show where Martha Rogers may publish in the future.

Countries citing papers authored by Martha Rogers

Since Specialization

Citations

This map shows the geographic impact of Martha Rogers's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Martha Rogers with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Martha Rogers more than expected).

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar’s output or impact.

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