Mark A. Serva

21 papers and 678 indexed citations i.

About

Mark A. Serva is a scholar working on Sociology and Political Science, Information Systems and Management and Organizational Behavior and Human Resource Management. According to data from OpenAlex, Mark A. Serva has authored 21 papers receiving a total of 678 indexed citations (citations by other indexed papers that have themselves been cited), including 10 papers in Sociology and Political Science, 7 papers in Information Systems and Management and 6 papers in Organizational Behavior and Human Resource Management. Recurrent topics in Mark A. Serva’s work include Technology Adoption and User Behaviour (7 papers), Digital Marketing and Social Media (6 papers) and Customer Service Quality and Loyalty (6 papers). Mark A. Serva is often cited by papers focused on Technology Adoption and User Behaviour (7 papers), Digital Marketing and Social Media (6 papers) and Customer Service Quality and Loyalty (6 papers). Mark A. Serva collaborates with scholars based in United States and Belgium. Mark A. Serva's co-authors include Mark A. Fuller, John Benamati, Roger C. Mayer, Jack J. Baroudi, Hemant V. Kher, Karl Aquino, Jean‐Philippe Laurenceau, Dennis F. Galletta, Fred Niederman and Janice C. Sipior and has published in prestigious journals such as Journal of Organizational Behavior, Decision Sciences and IEEE Transactions on Engineering Management.

In The Last Decade

Co-authorship network of co-authors of Mark A. Serva i

Fields of papers citing papers by Mark A. Serva

Since Specialization
EngineeringComputer SciencePhysics and AstronomyMathematicsEarth and Planetary SciencesEnergyEnvironmental ScienceMaterials ScienceChemical EngineeringChemistryAgricultural and Biological SciencesVeterinaryDecision SciencesArts and HumanitiesBusiness, Management and AccountingSocial SciencesPsychologyEconomics, Econometrics and FinanceHealth ProfessionsDentistryMedicineBiochemistry, Genetics and Molecular BiologyNeuroscienceNursingImmunology and MicrobiologyPharmacology, Toxicology and Pharmaceutics

This network shows the specialization of papers citing the papers produced by Mark A. Serva. Nodes represent fields, and links connect fields that are likely to share authors. The network helps show where Mark A. Serva may publish in the future.

Countries citing papers authored by Mark A. Serva

Since Specialization
Citations

This map shows the geographic impact of Mark A. Serva's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Mark A. Serva with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Mark A. Serva more than expected).

Rankless by CCL
2025