Jaylan Azer

495 citations
18 papers · 355 · h-index 9

Impact in

  • Marketing top 5%
    • Consumer Behavior in Brand Consumption and Identification
    • Service and Product Innovation
    • Environmental Sustainability in Business
    • Digital Marketing and Social Media

Papers in

Jaylan Azer

18 papers receiving 348 citations

Peers

Jaylan Azer
Comparison fields: 5 of 50
  • Marketing 82
  • Sociology and Political Science 202
  • Communication 36
  • Organizational Behavior and Human Resource Management 49
  • Tourism, Leisure and Hospitality Management 2
Replace Marcos Inácio Severo de Almeida with:
Marcos Inácio Severo de Almeida Brazil
Jiangmeng Liu United States
Alexandros Kapoulas United Kingdom
Alan Abitbol United States
Michael North United States
Ed Keller United States
Radu Dimitriu United Kingdom
Meng-Jun Hsu Taiwan
Manoj Motiani India
Youngtae Choi United States
Jaylan Azer relative to Marcos Inácio Severo de Almeida Brazil Marcos Inácio Severo de Almeida's profile →
Citations per field
00.5×2×2.7×
Marcos Inácio Severo de Almeida · 1×
Citations per year

Countries citing papers authored by Jaylan Azer

Since Specialization
Citations

This map shows the geographic impact of Jaylan Azer's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Jaylan Azer with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Jaylan Azer more than expected).

Fields of papers citing papers by Jaylan Azer

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Jaylan Azer. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Jaylan Azer. The network helps show where Jaylan Azer may publish in the future.

Co-authors

The 12 scholars most cited alongside Jaylan Azer, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.

Border = papers with Jaylan Azer Line = papers co-authored together Jaylan Azer links everyone, so they are left out of the graph.

All Works

18 of 18 papers shown
#Work
1 202072
2 201862
3 202154
4 202031
5 202231
6 202321
7 202217
8 202217
9 202410
10 20228
11 20238
12 20227
13
Socially Responsible Consumption and Marketing in Practice: Collection of Case Studies
20215
14 20225
15 20153
16
Negatively-valenced Customer Engagement Behavior: Forms and Drivers
20172
17
Engaging the eye: the role of visual modality of engagement (VME) in social media
20221
18 20231

About Jaylan Azer

Jaylan Azer is a scholar working on Sociology and Political Science, Marketing, Communication, Management Science and Operations Research and Health, having authored 18 papers that have together received 355 indexed citations. Recurring topics across this work include Digital Marketing and Social Media (11 papers), Educational Research and Methods (2 papers), Environmental Sustainability in Business (2 papers), Public Relations and Crisis Communication (2 papers), Business Strategies and Management Research (2 papers), Communication and COVID-19 Impact (1 paper), AI in Service Interactions (1 paper) and Diverse Aspects of Tourism Research (1 paper). The work is most often cited by research in Marketing (82 citations), Sociology and Political Science (202 citations), Communication (36 citations), Organizational Behavior and Human Resource Management (49 citations) and Tourism, Leisure and Hospitality Management (2 citations). Jaylan Azer has collaborated with scholars based in United Kingdom, Australia and Canada. Frequent co-authors include Matthew Alexander, Lorena Blasco‐Arcas, Paul Harrigan, Chatura Ranaweera, Babak Taheri, Thomas Boysen Anker, Martin Joseph Gannon, Ross Tinsley, Yangyang Jiang and Chandana Hewege. Their work appears in journals such as Journal of Business Research, Journal of Service Research, Journal of Services Marketing, Journal of Service Theory and Practice and Journal of Marketing Management.

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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