Charles A. McMellon

About

Charles A. McMellon is a scholar working on Sociology and Political Science, Marketing and Organizational Behavior and Human Resource Management. According to data from OpenAlex, Charles A. McMellon has authored 21 papers receiving a total of 543 indexed citations (citations by other indexed papers that have themselves been cited), including 7 papers in Sociology and Political Science, 6 papers in Marketing and 2 papers in Organizational Behavior and Human Resource Management. Recurrent topics in Charles A. McMellon’s work include Consumer Behavior in Brand Consumption and Identification (4 papers), Digital Marketing and Social Media (3 papers) and Consumer Retail Behavior Studies (2 papers). Charles A. McMellon is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (4 papers), Digital Marketing and Social Media (3 papers) and Consumer Retail Behavior Studies (2 papers). Charles A. McMellon collaborates with scholars based in United States. Charles A. McMellon's co-authors include Mary M. Long, Leon G. Schiffman, Elaine Sherman, Robert H. Ducoffe and William D. James and has published in prestigious journals such as Journal of Services Marketing, Journal of Interactive Marketing and Journal of Consumer Marketing.

In The Last Decade

Co-authorship network of co-authors of Charles A. McMellon i

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Fields of papers citing papers by Charles A. McMellon

Since Specialization

Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Charles A. McMellon. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Charles A. McMellon. The network helps show where Charles A. McMellon may publish in the future.

Countries citing papers authored by Charles A. McMellon

Since Specialization

Citations

This map shows the geographic impact of Charles A. McMellon's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Charles A. McMellon with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Charles A. McMellon more than expected).

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar’s output or impact.

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