Bruno Grbac
Impact in
- Strategy and Management top 5%
- Innovation and Knowledge Management
- Sustainable Supply Chain Management
- International Business and FDI
- Business Strategy and Innovation
Papers in
-
- Innovation and Knowledge Management 3
- Global Trade and Competitiveness 3
- International Business and FDI 2
-
- Regional Development and Management Studies 6
- Co-authors
- James H. Martin (5 shared papers)Clifford J. Shultz (4 shared papers)Beth A. Martin (1 shared paper)Jasmina Dlačić (2 shared papers)James Martin (1 shared paper)Alexander Nill (1 shared paper)Rodrigo Castilhos (1 shared paper)Vladimir Mozetič (1 shared paper)
- Journals
- The Journal of Marketing Theory and Practice (1 paper)Journal of managerial issues (1 paper)Journal of Macromarketing (1 paper)Journal of Small Business Management (1 paper)Journal of Public Policy & Marketing (1 paper)
- Partner nations
- CroatiaUnited States
In The Last Decade
Bruno Grbac
22 papers receiving 307 citations
Peers
Comparison fields: 5 of 54
- Strategy and Management 185
- Business and International Management 24
- Organizational Behavior and Human Resource Management 115
- Management Information Systems 96
- Marketing 80
Countries citing papers authored by Bruno Grbac
This map shows the geographic impact of Bruno Grbac's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Bruno Grbac with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Bruno Grbac more than expected).
Fields of papers citing papers by Bruno Grbac
This network shows the impact of papers produced by Bruno Grbac. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Bruno Grbac. The network helps show where Bruno Grbac may publish in the future.
Co-authors
The 10 scholars most cited alongside Bruno Grbac, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.
All Works
Showing the 20 most-cited of 28 papers — load more, or switch the sort, to bring in the rest.
| # | Work | ||
|---|---|---|---|
| 1 | 2003 | 171 | |
| 2 | 2005 | 66 | |
| 3 | Employee Involvement and Market Orientation in a Transition Economy: Importance, Problems and a Solution | 1998 | 25 |
| 4 | 2009 | 25 | |
| 5 | 2003 | 14 | |
| 6 | Small and Larger Firms' Marketing Activities as a Response to Economic Privatization: Marketing is Alive and Well in Croatia | 1998 | 10 |
| 7 | 2018 | 5 | |
| 8 | Contribution of food products in creating cultural identity of tourist destination | 2008 | 5 |
| 9 | 2000 | 4 | |
| 10 | Brand Preference: Effects of Country of Origin and Brand's Personality Traits | 2007 | 4 |
| 11 | The FIFA World Cup: Analyses and Interpretations of the World’s Biggest Sporting Spectacle | 2015 | 3 |
| 12 | 1998 | 3 | |
| 13 | Stvaranje i razmjena vrijednosti | 2012 | 2 |
| 14 | Environmental attitudes of tourists | 2013 | 2 |
| 15 | Designing Higher Educational Programs on a Marketing Basis | 2009 | 2 |
| 16 | Izazovi međunarodnog tržišta | 2009 | 1 |
| 17 | Dynamics of market orientation in Croatian economy | 2011 | 1 |
| 18 | 2021 | 1 | |
| 19 | Marketing Paradigms for Emerging Economies | 2007 | 1 |
| 20 | Marketing of energy and social responsability: Exploring the customer satisfaction | 2014 | 1 |
About Bruno Grbac
Bruno Grbac is a scholar working on Strategy and Management, Economics and Econometrics, Sociology and Political Science, Marketing and Organizational Behavior and Human Resource Management, having authored 28 papers that have together received 351 indexed citations. Recurring topics across this work include Regional Development and Management Studies (6 papers), Innovation and Knowledge Management (3 papers), Digital Marketing and Social Media (3 papers), Global Trade and Competitiveness (3 papers), International Business and FDI (2 papers), Diverse Aspects of Tourism Research (2 papers), Customer Service Quality and Loyalty (2 papers) and Environmental Sustainability in Business (2 papers). The work is most often cited by research in Strategy and Management (185 citations), Business and International Management (24 citations), Organizational Behavior and Human Resource Management (115 citations), Management Information Systems (96 citations) and Marketing (80 citations). Bruno Grbac has collaborated with scholars based in Croatia and United States. Frequent co-authors include James H. Martin, Clifford J. Shultz, Beth A. Martin, Jasmina Dlačić, James Martin, Alexander Nill, Rodrigo Castilhos, Vladimir Mozetič, Almir Peštek and Andreas Chatzidakis. Their work appears in journals such as The Journal of Marketing Theory and Practice, Journal of managerial issues, Journal of Macromarketing, Journal of Small Business Management and Journal of Public Policy & Marketing.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.