Aron M. Levin
Impact in
- Marketing top 1%
- Consumer Behavior in Brand Consumption and Identification
- Consumer Market Behavior and Pricing
- Consumer Retail Behavior Studies
- Copyright and Intellectual Property
- General Decision Sciences top 10%
Papers in
- Marketing 14
- Consumer Behavior in Brand Consumption and Identification 12
- Consumer Market Behavior and Pricing 3
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- Digital Marketing and Social Media 7
- Co-authors
- Irwin P. Levin (8 shared papers)Conor Heath (2 shared papers)Gary J. Gaeth (2 shared papers)Mary Conway Dato‐on (2 shared papers)Goutam Chakraborty (1 shared paper)Vassilis Dalakas (1 shared paper)Joshua A. Weller (1 shared paper)Chris Manolis (3 shared papers)
- Journals
- Journal of Consumer Behaviour (3 papers)Journal of electronic commerce research (2 papers)International Journal of Sports Marketing and Sponsorship (2 papers)Journal of Consumer Psychology (2 papers)The Journal of Marketing Theory and Practice (1 paper)
- Partner nations
- United StatesUnited KingdomLithuania
In The Last Decade
Aron M. Levin
26 papers receiving 1.0k citations
Peers
Comparison fields: 5 of 82
- Marketing 808
- General Decision Sciences 43
- Information Systems and Management 139
- Organizational Behavior and Human Resource Management 191
- Tourism, Leisure and Hospitality Management 26
Countries citing papers authored by Aron M. Levin
This map shows the geographic impact of Aron M. Levin's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Aron M. Levin with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Aron M. Levin more than expected).
Fields of papers citing papers by Aron M. Levin
This network shows the impact of papers produced by Aron M. Levin. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Aron M. Levin. The network helps show where Aron M. Levin may publish in the future.
Co-authors
The 19 scholars most cited alongside Aron M. Levin, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.
All Works
Showing the 20 most-cited of 26 papers — load more, or switch the sort, to bring in the rest.
| # | Work | ||
|---|---|---|---|
| 1 | 1991 | 166 | |
| 2 | Product Category Dependent Consumer Preferences for Online and Offline Shopping Features and Their Influence on Multi-Channel Retail Alliances. | 2003 | 111 |
| 3 | 2000 | 96 | |
| 4 | A MULTI-ATTRIBUTE ANALYSIS OF PREFERENCES FOR ONLINE AND OFFLINE SHOPPING: DIFFERENCES ACROSS PRODUCTS, CONSUMERS, AND SHOPPING STAGES | 2005 | 89 |
| 5 | 2001 | 83 | |
| 6 | Theoretical and Empirical Linkages Between Consumers' Responses to Different Branding Strategies | 1996 | 78 |
| 7 | 2010 | 74 | |
| 8 | The Balance Theory Domino: How Sponsorships May Elicit Negative Consumer Attitudes | 2005 | 73 |
| 9 | 2004 | 66 | |
| 10 | 2007 | 64 | |
| 11 | 2004 | 41 | |
| 12 | 2016 | 37 | |
| 13 | Movie Stars and Authors As Brand Names: Measuring Brand Equity in Experiential Products | 1997 | 31 |
| 14 | 2002 | 31 | |
| 15 | 2015 | 27 | |
| 16 | 2019 | 26 | |
| 17 | 1997 | 18 | |
| 18 | The Problem with Legacy Ecosystems. | 2016 | 15 |
| 19 | 2008 | 14 | |
| 20 | 2000 | 7 |
About Aron M. Levin
Aron M. Levin is a scholar working on Marketing, Sociology and Political Science, Gender Studies, Information Systems and Management and Management of Technology and Innovation, having authored 26 papers that have together received 1.2k indexed citations. Recurring topics across this work include Consumer Behavior in Brand Consumption and Identification (12 papers), Digital Marketing and Social Media (7 papers), Media, Gender, and Advertising (4 papers), Sports, Gender, and Society (4 papers), Ethics in Business and Education (3 papers), Customer Service Quality and Loyalty (3 papers), Consumer Market Behavior and Pricing (3 papers) and Entrepreneurship Studies and Influences (2 papers). The work is most often cited by research in Marketing (808 citations), General Decision Sciences (43 citations), Information Systems and Management (139 citations), Organizational Behavior and Human Resource Management (191 citations) and Tourism, Leisure and Hospitality Management (26 citations). Aron M. Levin has collaborated with scholars based in United States, United Kingdom and Lithuania. Frequent co-authors include Irwin P. Levin, Conor Heath, Gary J. Gaeth, Mary Conway Dato‐on, Goutam Chakraborty, Vassilis Dalakas, Joshua A. Weller, Chris Manolis, J. Charlene Davis and Kenneth S. Rhee. Their work appears in journals such as Journal of Consumer Behaviour, Journal of electronic commerce research, International Journal of Sports Marketing and Sponsorship, Journal of Consumer Psychology and The Journal of Marketing Theory and Practice.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.