Alexander Bleier
Impact in
- Marketing top 1%
- Consumer Behavior in Brand Consumption and Identification
- Consumer Retail Behavior Studies
- Consumer Market Behavior and Pricing
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- Technology Adoption and User Behaviour
Papers in
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- Digital Marketing and Social Media 7
- Privacy, Security, and Data Protection 3
- Social and Intergroup Psychology 1
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- Consumer Behavior in Brand Consumption and Identification 5
- Consumer Market Behavior and Pricing 3
- Co-authors
- Maik Eisenbeiß (2 shared papers)Robert W. Palmatier (1 shared paper)Colleen M. Harmeling (2 shared papers)Avi Goldfarb (2 shared papers)Catherine E. Tucker (2 shared papers)Simone Wies (1 shared paper)Alexander Edeling (1 shared paper)Joshua T. Beck (1 shared paper)
- Journals
- Journal of the Academy of Marketing Science (4 papers)Journal of Marketing (2 papers)International Journal of Research in Marketing (2 papers)Marketing Science (1 paper)Journal of Consumer Research (1 paper)
- Partner nations
- GermanyUnited StatesNetherlands
In The Last Decade
Alexander Bleier
14 papers receiving 1.2k citations
Alexander Bleier's Hit Papers
Peers
Comparison fields: 5 of 70
- Marketing 684
- Information Systems and Management 361
- Sociology and Political Science 865
- Organizational Behavior and Human Resource Management 174
- Communication 61
Countries citing papers authored by Alexander Bleier
This map shows the geographic impact of Alexander Bleier's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Alexander Bleier with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Alexander Bleier more than expected).
Fields of papers citing papers by Alexander Bleier
This network shows the impact of papers produced by Alexander Bleier. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Alexander Bleier. The network helps show where Alexander Bleier may publish in the future.
Co-authors
The 20 scholars most cited alongside Alexander Bleier, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.
All Works
| # | Work | ||
|---|---|---|---|
| 1 | The Importance of Trust for Personalized Online Advertising Hit paper breakdown → | 2015 | 309 |
| 2 | Creating Effective Online Customer Experiences Hit paper breakdown → | 2018 | 296 |
| 3 | 2015 | 233 | |
| 4 | Finding Goldilocks Influencers: How Follower Count Drives Social Media Engagement Hit paper breakdown → | 2022 | 148 |
| 5 | 2020 | 140 | |
| 6 | 2019 | 54 | |
| 7 | 2020 | 16 | |
| 8 | 2024 | 15 | |
| 9 | 2023 | 12 | |
| 10 | 2021 | 10 | |
| 11 | 2022 | 8 | |
| 12 | 2019 | 8 | |
| 13 | 2021 | 5 | |
| 14 | 2024 | 2 |
About Alexander Bleier
Alexander Bleier is a scholar working on Sociology and Political Science, Marketing, Information Systems and Management, Communication and Strategy and Management, having authored 14 papers that have together received 1.3k indexed citations. Recurring topics across this work include Digital Marketing and Social Media (7 papers), Consumer Behavior in Brand Consumption and Identification (5 papers), Technology Adoption and User Behaviour (4 papers), Consumer Market Behavior and Pricing (3 papers), Privacy, Security, and Data Protection (3 papers), Digital Platforms and Economics (2 papers), Social and Intergroup Psychology (1 paper) and Social Media and Politics (1 paper). The work is most often cited by research in Marketing (684 citations), Information Systems and Management (361 citations), Sociology and Political Science (865 citations), Organizational Behavior and Human Resource Management (174 citations) and Communication (61 citations). Alexander Bleier has collaborated with scholars based in Germany, United States and Netherlands. Frequent co-authors include Maik Eisenbeiß, Robert W. Palmatier, Colleen M. Harmeling, Avi Goldfarb, Catherine E. Tucker, Simone Wies, Alexander Edeling, Joshua T. Beck, Ryan Rahinel and Beth L. Fossen. Their work appears in journals such as Journal of the Academy of Marketing Science, Journal of Marketing, International Journal of Research in Marketing, Marketing Science and Journal of Consumer Research.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.