Weng Marc Lim

309 papers and 18.6k indexed citations
i
.

About

Weng Marc Lim is a scholar working on Sociology and Political Science, Marketing and Organizational Behavior and Human Resource Management. According to data from OpenAlex, Weng Marc Lim has authored 309 papers receiving a total of 18.6k indexed citations (citations by other indexed papers that have themselves been cited), including 122 papers in Sociology and Political Science, 120 papers in Marketing and 58 papers in Organizational Behavior and Human Resource Management. Recurrent topics in Weng Marc Lim’s work include Digital Marketing and Social Media (84 papers), Consumer Behavior in Brand Consumption and Identification (74 papers) and Technology Adoption and User Behaviour (41 papers). Weng Marc Lim is often cited by papers focused on Digital Marketing and Social Media (84 papers), Consumer Behavior in Brand Consumption and Identification (74 papers) and Technology Adoption and User Behaviour (41 papers). Weng Marc Lim collaborates with scholars based in Malaysia, Australia and India. Weng Marc Lim's co-authors include Satish Kumar, Naveen Donthu, Debmalya Mukherjee, Nitesh Pandey, Justin Paul, Aron O’Cass, Andy Wei Hao, Stefano Bresciani, Tareq Rasul and Ding Hooi Ting and has published in prestigious journals such as PLoS ONE, Journal of Cleaner Production and Journal of Business Research.

In The Last Decade

Co-authorship network of co-authors of Weng Marc Lim

This figure shows the co-authorship network connecting the top 25 collaborators of Weng Marc Lim. A scholar is included among the top collaborators of Weng Marc Lim based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Weng Marc Lim. Weng Marc Lim is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

Fields of papers citing papers by Weng Marc Lim

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Weng Marc Lim. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Weng Marc Lim. The network helps show where Weng Marc Lim may publish in the future.

Countries citing papers authored by Weng Marc Lim

Since Specialization
Citations

This map shows the geographic impact of Weng Marc Lim's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Weng Marc Lim with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Weng Marc Lim more than expected).

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar’s output or impact.

Explore authors with similar magnitude of impact

Rankless by CCL
2026