Terry Elrod

24 papers and 1.0k indexed citations i.

About

Terry Elrod is a scholar working on Marketing, Economics and Econometrics and Management Science and Operations Research. According to data from OpenAlex, Terry Elrod has authored 24 papers receiving a total of 1.0k indexed citations (citations by other indexed papers that have themselves been cited), including 16 papers in Marketing, 10 papers in Economics and Econometrics and 4 papers in Management Science and Operations Research. Recurrent topics in Terry Elrod’s work include Consumer Market Behavior and Pricing (15 papers), Economic and Environmental Valuation (10 papers) and Consumer Behavior in Brand Consumption and Identification (5 papers). Terry Elrod is often cited by papers focused on Consumer Market Behavior and Pricing (15 papers), Economic and Environmental Valuation (10 papers) and Consumer Behavior in Brand Consumption and Identification (5 papers). Terry Elrod collaborates with scholars based in United States, Canada and France. Terry Elrod's co-authors include Michael P. Keane, Jordan J. Louviere, Gerald Häubl, Russell S. Winer, Richard D. Johnson, Wagner A. Kamakura, Peter Lenk, Albert C. Bemmaor, Scott Neslin and Michel Wedel and has published in prestigious journals such as Journal of Marketing, Journal of Marketing Research and Journal of Consumer Research.

In The Last Decade

Co-authorship network of co-authors of Terry Elrod i

Fields of papers citing papers by Terry Elrod

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Terry Elrod. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Terry Elrod. The network helps show where Terry Elrod may publish in the future.

Countries citing papers authored by Terry Elrod

Since Specialization
Citations

This map shows the geographic impact of Terry Elrod's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Terry Elrod with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Terry Elrod more than expected).

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar’s output or impact.

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2025