Ramkumar Janakiraman
About
Ramkumar Janakiraman has authored 32 papers that have received a total of 1.4k indexed citations.
This includes 10 papers in Sociology and Political Science, 10 papers in Marketing and 9 papers in Economics and Econometrics. The topics of these papers are Digital Marketing and Social Media (9 papers), Consumer Market Behavior and Pricing (6 papers) and Consumer Retail Behavior Studies (4 papers). Ramkumar Janakiraman is often cited by papers focused on Digital Marketing and Social Media (9 papers), Consumer Market Behavior and Pricing (6 papers) and Consumer Retail Behavior Studies (4 papers) and collaborates with scholars based in United States, Finland and United Kingdom. Ramkumar Janakiraman's co-authors include Subodha Kumar, Shantanu Dutta, Rishika Rishika, Helena Yli‐Renko and Ram Bezawada and has published in prestigious journals such as Journal of Marketing, Management Science and Journal of Marketing Research.
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