Pramod Iyer

29 papers and 725 indexed citations
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About

Pramod Iyer is a scholar working on Marketing, Organizational Behavior and Human Resource Management and Sociology and Political Science. According to data from OpenAlex, Pramod Iyer has authored 29 papers receiving a total of 725 indexed citations (citations by other indexed papers that have themselves been cited), including 22 papers in Marketing, 14 papers in Organizational Behavior and Human Resource Management and 11 papers in Sociology and Political Science. Recurrent topics in Pramod Iyer’s work include Consumer Behavior in Brand Consumption and Identification (17 papers), Customer Service Quality and Loyalty (13 papers) and Digital Marketing and Social Media (9 papers). Pramod Iyer is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (17 papers), Customer Service Quality and Loyalty (13 papers) and Digital Marketing and Social Media (9 papers). Pramod Iyer collaborates with scholars based in United States, Bangladesh and United Kingdom. Pramod Iyer's co-authors include Arezoo Davari, Audhesh K. Paswan, Mohammadali Zolfagharian, Amaradri Mukherjee, David Strutton, Tanawat Hirunyawipada, Atefeh Yazdanparast, Francisco Guzmán, Saurabh Srivastava and Sonny Nwankwo and has published in prestigious journals such as Journal of Business Research, Journal of Retailing and Industrial Marketing Management.

In The Last Decade

Co-authorship network of co-authors of Pramod Iyer

This figure shows the co-authorship network connecting the top 25 collaborators of Pramod Iyer. A scholar is included among the top collaborators of Pramod Iyer based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Pramod Iyer. Pramod Iyer is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

Pramod Iyer

25 papers receiving 694 citations

Fields of papers citing papers by Pramod Iyer

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Pramod Iyer. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Pramod Iyer. The network helps show where Pramod Iyer may publish in the future.

Countries citing papers authored by Pramod Iyer

Since Specialization
Citations

This map shows the geographic impact of Pramod Iyer's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Pramod Iyer with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Pramod Iyer more than expected).

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar’s output or impact.

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