Osmud Rahman

1.2k citations
40 papers · 661 · h-index 16

Impact in

  • Marketing top 2%
    • Consumer Behavior in Brand Consumption and Identification
    • Environmental Sustainability in Business
    • Consumer Retail Behavior Studies
  • Museology top 0.5%
    • Fashion and Cultural Textiles

Papers in

    • Consumer Behavior in Brand Consumption and Identification 22
    • Consumer Retail Behavior Studies 10
    • Environmental Sustainability in Business 6
    • Fashion and Cultural Textiles 18

Osmud Rahman

38 papers receiving 596 citations

Peers

Osmud Rahman
Comparison fields: 5 of 79
  • Marketing 452
  • Museology 162
  • Social Psychology 130
  • Organizational Behavior and Human Resource Management 57
  • Strategy and Management 81
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Citations per field
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Citations per year

Countries citing papers authored by Osmud Rahman

Since Specialization
Citations

This map shows the geographic impact of Osmud Rahman's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Osmud Rahman with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Osmud Rahman more than expected).

Fields of papers citing papers by Osmud Rahman

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Osmud Rahman. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Osmud Rahman. The network helps show where Osmud Rahman may publish in the future.

Co-authors

The 8 scholars most cited alongside Osmud Rahman, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.

Border = papers with Osmud Rahman Line = papers co-authored together Osmud Rahman links everyone, so they are left out of the graph.

All Works

20 of 20 papers shown

Showing the 20 most-cited of 40 papers — load more, or switch the sort, to bring in the rest.

#Work
1 201560
2 202060
3 201247
4
The Influence of Visual and Tactile Inputs on Denim Jeans Evaluation
201242
5 201642
6 201041
7 202039
8 201734
9
Understanding Consumers’ Perceptions and Buying Behaviours: Implications for Denim Jeans Design
201127
10 200826
11 201819
12 201818
13 202018
14 200917
15 201716
16 201615
17 201615
18 201913
19 202313
20 201113

About Osmud Rahman

Osmud Rahman is a scholar working on Marketing, Museology, Social Psychology, Experimental and Cognitive Psychology and Strategy and Management, having authored 40 papers that have together received 661 indexed citations. Recurring topics across this work include Consumer Behavior in Brand Consumption and Identification (22 papers), Fashion and Cultural Textiles (18 papers), Consumer Retail Behavior Studies (10 papers), Color perception and design (8 papers), Evolutionary Psychology and Human Behavior (6 papers), Environmental Sustainability in Business (6 papers), Media, Gender, and Advertising (5 papers) and Eating Disorders and Behaviors (4 papers). The work is most often cited by research in Marketing (452 citations), Museology (162 citations), Social Psychology (130 citations), Organizational Behavior and Human Resource Management (57 citations) and Strategy and Management (81 citations). Osmud Rahman has collaborated with scholars based in Canada, Hong Kong and United Kingdom. Frequent co-authors include Wing‐sun Liu, Hong Yu, Benjamin C. M. Fung, Małgorzata Koszewska, Ken Kwong-Kay Wong, Jiang Yan, Wei‐Lun Chang and Carol Hsu. Their work appears in journals such as International Journal of Fashion Design Technology and Education, Journal of Fashion Marketing and Management, Journal of Global Fashion Marketing, Fashion Practice and Fashion Theory.

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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