Nicola Stokburger-Sauer
About
Nicola Stokburger-Sauer is a scholar working on Marketing, Sociology and Political Science and Organizational Behavior and Human Resource Management.
According to data from OpenAlex, Nicola Stokburger-Sauer has authored 38 papers receiving a total of 2.8k indexed citations (citations by other indexed papers that have themselves been cited), including 32 papers in Marketing, 21 papers in Sociology and Political Science and 18 papers in Organizational Behavior and Human Resource Management. Recurrent topics in Nicola Stokburger-Sauer’s work include Consumer Behavior in Brand Consumption and Identification (29 papers), Customer Service Quality and Loyalty (17 papers) and Digital Marketing and Social Media (16 papers). Nicola Stokburger-Sauer is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (29 papers), Customer Service Quality and Loyalty (17 papers) and Digital Marketing and Social Media (16 papers). Nicola Stokburger-Sauer collaborates with scholars based in Austria, Germany and United States. Nicola Stokburger-Sauer's co-authors include Sankar Sen, S. Ratneshwar, Karin Teichmann, Martin Eisend, Hans H. Bauer, Wayne D. Hoyer, Stefanie Exler, Alexandra Brunner‐Sperdin, Bernd F. Reitsamer and Andreas Ströbl and has published in prestigious journals such as Journal of Business Research, Tourism Management and Journal of the Academy of Marketing Science.
In The Last Decade
Co-authorship network of co-authors of Nicola Stokburger-Sauer i
Fields of papers citing papers by Nicola Stokburger-Sauer
Since SpecializationEngineeringComputer SciencePhysics and AstronomyMathematicsEarth and Planetary SciencesEnergyEnvironmental ScienceMaterials ScienceChemical EngineeringChemistryAgricultural and Biological SciencesVeterinaryDecision SciencesArts and HumanitiesBusiness, Management and AccountingSocial SciencesPsychologyEconomics, Econometrics and FinanceHealth ProfessionsDentistryMedicineBiochemistry, Genetics and Molecular BiologyNeuroscienceNursingImmunology and MicrobiologyPharmacology, Toxicology and Pharmaceutics
This network shows the specialization of papers citing the papers produced by Nicola Stokburger-Sauer. Nodes represent fields, and links connect fields that are likely to share authors. The network helps show where Nicola Stokburger-Sauer may publish in the future.
Countries citing papers authored by Nicola Stokburger-Sauer
Since SpecializationCitations
This map shows the geographic impact of Nicola Stokburger-Sauer's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Nicola Stokburger-Sauer with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Nicola Stokburger-Sauer more than expected).
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