Nathaniel Evans
Impact in
- Marketing top 0.5%
- Consumer Behavior in Brand Consumption and Identification
- Human-Computer Interaction top 2%
- Digital Communication and Language
Papers in
-
- Digital Marketing and Social Media 17
- Impact of Technology on Adolescents 3
- Marketing 18
- Consumer Behavior in Brand Consumption and Identification 17
- Co-authors
- Bartosz W. Wojdynski (7 shared papers)Dongjae Lim (2 shared papers)Joe Phua (2 shared papers)Hyoyeun Jun (2 shared papers)Mariea Grubbs Hoy (5 shared papers)Colin Campbell (1 shared paper)Dooyeon Park (1 shared paper)Courtney Carpenter Childers (1 shared paper)
- Journals
- International Journal of Advertising (4 papers)Journal of Interactive Advertising (4 papers)Journal of Advertising (3 papers)Journal of Current Issues & Research in Advertising (3 papers)Risk Analysis (1 paper)
- Partner nations
- United StatesNetherlandsNew Zealand
In The Last Decade
Nathaniel Evans
34 papers receiving 2.0k citations
Nathaniel Evans's Hit Papers
Peers
Comparison fields: 5 of 86
- Marketing 1.0k
- Human-Computer Interaction 238
- Literature and Literary Theory 445
- Communication 261
- Sociology and Political Science 1.6k
Countries citing papers authored by Nathaniel Evans
This map shows the geographic impact of Nathaniel Evans's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Nathaniel Evans with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Nathaniel Evans more than expected).
Fields of papers citing papers by Nathaniel Evans
This network shows the impact of papers produced by Nathaniel Evans. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Nathaniel Evans. The network helps show where Nathaniel Evans may publish in the future.
Co-authors
The 25 scholars most cited alongside Nathaniel Evans, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.
All Works
Showing the 20 most-cited of 38 papers — load more, or switch the sort, to bring in the rest.
| # | Work | ||
|---|---|---|---|
| 1 | Disclosing Instagram Influencer Advertising: The Effects of Disclosure Language on Advertising Recognition, Attitudes, and Behavioral Intent Hit paper breakdown → | 2017 | 612 |
| 2 | Going Native: Effects of Disclosure Position and Language on the Recognition and Evaluation of Online Native Advertising Hit paper breakdown → | 2015 | 459 |
| 3 | 2019 | 124 | |
| 4 | 2018 | 102 | |
| 5 | 2015 | 97 | |
| 6 | 2017 | 88 | |
| 7 | 2018 | 84 | |
| 8 | 2018 | 82 | |
| 9 | 2019 | 54 | |
| 10 | 2013 | 41 | |
| 11 | 2016 | 38 | |
| 12 | 2016 | 33 | |
| 13 | 2014 | 32 | |
| 14 | 2020 | 30 | |
| 15 | 2016 | 21 | |
| 16 | 2014 | 20 | |
| 17 | 2016 | 20 | |
| 18 | 2023 | 19 | |
| 19 | 2018 | 17 | |
| 20 | 2021 | 16 |
About Nathaniel Evans
Nathaniel Evans is a scholar working on Sociology and Political Science, Marketing, Information Systems, Signal Processing and Literature and Literary Theory, having authored 38 papers that have together received 2.1k indexed citations. Recurring topics across this work include Digital Marketing and Social Media (17 papers), Consumer Behavior in Brand Consumption and Identification (17 papers), Media Influence and Health (6 papers), Information and Cyber Security (6 papers), Advanced Malware Detection Techniques (6 papers), Media, Gender, and Advertising (5 papers), Network Security and Intrusion Detection (5 papers) and Impact of Technology on Adolescents (3 papers). The work is most often cited by research in Marketing (1.0k citations), Human-Computer Interaction (238 citations), Literature and Literary Theory (445 citations), Communication (261 citations) and Sociology and Political Science (1.6k citations). Nathaniel Evans has collaborated with scholars based in United States, Netherlands and New Zealand. Frequent co-authors include Bartosz W. Wojdynski, Dongjae Lim, Joe Phua, Hyoyeun Jun, Mariea Grubbs Hoy, Colin Campbell, Dooyeon Park, Courtney Carpenter Childers, Glen Nowak and Les Carlson. Their work appears in journals such as International Journal of Advertising, Journal of Interactive Advertising, Journal of Advertising, Journal of Current Issues & Research in Advertising and Risk Analysis.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.