Michael W. Kroff

5 papers and 293 indexed citations i.

About

Michael W. Kroff is a scholar working on Marketing, Information Systems and Management and Sociology and Political Science. According to data from OpenAlex, Michael W. Kroff has authored 5 papers receiving a total of 293 indexed citations (citations by other indexed papers that have themselves been cited), including 3 papers in Marketing, 3 papers in Information Systems and Management and 2 papers in Sociology and Political Science. Recurrent topics in Michael W. Kroff’s work include Technology Adoption and User Behaviour (3 papers), Digital Marketing and Social Media (2 papers) and Consumer Behavior in Brand Consumption and Identification (2 papers). Michael W. Kroff is often cited by papers focused on Technology Adoption and User Behaviour (3 papers), Digital Marketing and Social Media (2 papers) and Consumer Behavior in Brand Consumption and Identification (2 papers). Michael W. Kroff collaborates with scholars based in United States. Michael W. Kroff's co-authors include Lisa C. Troy, David M. Szymanski, Julie Guidry Moulard, Judith Anne Garretson Folse and Kathrynn Pounders and has published in prestigious journals such as Journal of Business Research, Journal of the Academy of Marketing Science and Journal of Consumer Marketing.

In The Last Decade

Co-authorship network of co-authors of Michael W. Kroff i

Fields of papers citing papers by Michael W. Kroff

Since Specialization
EngineeringComputer SciencePhysics and AstronomyMathematicsEarth and Planetary SciencesEnergyEnvironmental ScienceMaterials ScienceChemical EngineeringChemistryAgricultural and Biological SciencesVeterinaryDecision SciencesArts and HumanitiesBusiness, Management and AccountingSocial SciencesPsychologyEconomics, Econometrics and FinanceHealth ProfessionsDentistryMedicineBiochemistry, Genetics and Molecular BiologyNeuroscienceNursingImmunology and MicrobiologyPharmacology, Toxicology and Pharmaceutics

This network shows the specialization of papers citing the papers produced by Michael W. Kroff. Nodes represent fields, and links connect fields that are likely to share authors. The network helps show where Michael W. Kroff may publish in the future.

Countries citing papers authored by Michael W. Kroff

Since Specialization
Citations

This map shows the geographic impact of Michael W. Kroff's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Michael W. Kroff with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Michael W. Kroff more than expected).

Rankless by CCL
2025