Lisa C. Troy

About

Lisa C. Troy is a scholar working on Strategy and Management, Marketing and Sociology and Political Science. According to data from OpenAlex, Lisa C. Troy has authored 10 papers receiving a total of 901 indexed citations (citations by other indexed papers that have themselves been cited), including 6 papers in Strategy and Management, 4 papers in Marketing and 3 papers in Sociology and Political Science. Recurrent topics in Lisa C. Troy’s work include Innovation and Knowledge Management (5 papers), Consumer Market Behavior and Pricing (2 papers) and Firm Innovation and Growth (2 papers). Lisa C. Troy is often cited by papers focused on Innovation and Knowledge Management (5 papers), Consumer Market Behavior and Pricing (2 papers) and Firm Innovation and Growth (2 papers). Lisa C. Troy collaborates with scholars based in United States, Israel and South Korea. Lisa C. Troy's co-authors include David M. Szymanski, Audhesh K. Paswan, Tanawat Hirunyawipada, Michael W. Kroff, Sundar G. Bharadwaj, P. Rajan Varadarajan, R. Nicholas Gerlich, J.C. White, Richard T. Hise and Moshe Davidow and has published in prestigious journals such as Journal of Marketing, Journal of the Academy of Marketing Science and The Journal of Marketing Theory and Practice.

In The Last Decade

Co-authorship network of co-authors of Lisa C. Troy i

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Fields of papers citing papers by Lisa C. Troy

Since Specialization

EngineeringComputer SciencePhysics and AstronomyMathematicsEarth and Planetary SciencesEnergyEnvironmental ScienceMaterials ScienceChemical EngineeringChemistryAgricultural and Biological SciencesVeterinaryDecision SciencesArts and HumanitiesBusiness, Management and AccountingSocial SciencesPsychologyEconomics, Econometrics and FinanceHealth ProfessionsDentistryMedicineBiochemistry, Genetics and Molecular BiologyNeuroscienceNursingImmunology and MicrobiologyPharmacology, Toxicology and Pharmaceutics

This network shows the specialization of papers citing the papers produced by Lisa C. Troy. Nodes represent fields, and links connect fields that are likely to share authors. The network helps show where Lisa C. Troy may publish in the future.

Countries citing papers authored by Lisa C. Troy

Since Specialization

Citations

This map shows the geographic impact of Lisa C. Troy's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Lisa C. Troy with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Lisa C. Troy more than expected).

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