Mark A. Moon

14 papers and 482 indexed citations i.

Mark A. Moon has authored 14 papers that have received a total of 482 indexed citations. This includes 5 papers in Management Information Systems, 5 papers in Marketing and 4 papers in Management Science and Operations Research. The topics of these papers are Customer Service Quality and Loyalty (4 papers), Management and Marketing Education (4 papers) and Forecasting Techniques and Applications (4 papers). Mark A. Moon is often cited by papers focused on Customer Service Quality and Loyalty (4 papers), Management and Marketing Education (4 papers) and Forecasting Techniques and Applications (4 papers) and collaborates with scholars based in United States, Australia and Hong Kong. Mark A. Moon's co-authors include John T. Mentzer, Carlo D. Smith, Susan Forquer Gupta, Theodore P. Stank and Stuart Bretschneider and has published in prestigious journals such as Journal of the Academy of Marketing Science, Industrial Marketing Management and International Journal of Forecasting