Mark A. Moon

19 papers receiving 652 citations

Peers

Mark A. Moon
Comparison fields: 5 of 66
  • Management Information Systems 324
  • Organizational Behavior and Human Resource Management 204
  • Strategy and Management 268
  • Marketing 153
  • Management Science and Operations Research 201
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Citations per field
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Citations per year

Countries citing papers authored by Mark A. Moon

Since Specialization
Citations

This map shows the geographic impact of Mark A. Moon's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Mark A. Moon with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Mark A. Moon more than expected).

Fields of papers citing papers by Mark A. Moon

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Mark A. Moon. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Mark A. Moon. The network helps show where Mark A. Moon may publish in the future.

Co-authors

The 20 scholars most cited alongside Mark A. Moon, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.

Border = papers with Mark A. Moon Line = papers co-authored together Mark A. Moon links everyone, so they are left out of the graph.

All Works

19 of 19 papers shown
#Work
1 2009248
2 1994107
3 200585
4 200376
5 199745
6 200727
7 200025
8 199823
9 200315
10 201015
11 199913
12 19989
13
The Need for a Forecasting Champion
19978
14
Improving Salesforce Forecasting
19998
15 20188
16 19977
17 19987
18 20072
19 20141

About Mark A. Moon

Mark A. Moon is a scholar working on Management Information Systems, Management Science and Operations Research, Marketing, Organizational Behavior and Human Resource Management and Management of Technology and Innovation, having authored 19 papers that have together received 729 indexed citations. Recurring topics across this work include Forecasting Techniques and Applications (7 papers), Big Data and Business Intelligence (5 papers), Customer Service Quality and Loyalty (5 papers), Management and Marketing Education (4 papers), Advanced Statistical Process Monitoring (3 papers), Reservoir Engineering and Simulation Methods (2 papers), Marketing and Advertising Strategies (2 papers) and Hydraulic Fracturing and Reservoir Analysis (2 papers). The work is most often cited by research in Management Information Systems (324 citations), Organizational Behavior and Human Resource Management (204 citations), Strategy and Management (268 citations), Marketing (153 citations) and Management Science and Operations Research (201 citations). Mark A. Moon has collaborated with scholars based in United States, Kuwait and China. Frequent co-authors include John T. Mentzer, Gary Armstrong, Alexander E. Ellinger, Terry L. Esper, Theodore P. Stank, Daniel John Flint, Carlo D. Smith, Susan Forquer Gupta, Leff Bonney and Michael Scott Garver. Their work appears in journals such as Industrial Marketing Management, International Journal of Forecasting, Journal of Personal Selling and Sales Management, Journal of the Academy of Marketing Science and Business Horizons.

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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