Mário Augusto

2.7k citations
75 papers · 2.0k · 1 hit paper · h-index 22

Impact in

Papers in

Mário Augusto

67 papers receiving 1.9k citations

Mário Augusto's Hit Papers

Antecedents and outcomes of digital influencer endorsement: An exploratory study 2019 · 251 citations
2510+2+4Years since publication50100150200250

Peers

Mário Augusto
Comparison fields: 5 of 98
  • Marketing 696
  • Organizational Behavior and Human Resource Management 605
  • Information Systems and Management 249
  • Business and International Management 70
  • Strategy and Management 413
Replace François A. Carrillat with:
François A. Carrillat Canada
Martin Klarmann Germany
Sanjaya Singh Gaur Malaysia
Kineta Hung Hong Kong
Ruth Stock Germany
Leonard V. Coote Australia
Dorothy Yen United Kingdom
Sreedhar Madhavaram United States
Carolyn Strong United Kingdom
Kuang‐Peng Hung Taiwan
Mário Augusto relative to François A. Carrillat Canada François A. Carrillat's profile →
Citations per field
00.5×1.5×2.0×
François A. Carrillat · 1×
Citations per year

Countries citing papers authored by Mário Augusto

Since Specialization
Citations

This map shows the geographic impact of Mário Augusto's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Mário Augusto with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Mário Augusto more than expected).

Fields of papers citing papers by Mário Augusto

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Mário Augusto. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Mário Augusto. The network helps show where Mário Augusto may publish in the future.

Co-authors

The 23 scholars most cited alongside Mário Augusto, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.

Border = papers with Mário Augusto Line = papers co-authored together Mário Augusto links everyone, so they are left out of the graph.

All Works

20 of 20 papers shown

Showing the 20 most-cited of 75 papers — load more, or switch the sort, to bring in the rest.

#Work
1
Antecedents and outcomes of digital influencer endorsement: An exploratory study
Hit paper breakdown →
2019251
2 2011249
3 2007179
4 2010171
5 2018139
6 202193
7 202074
8 202166
9 202155
10 201754
11 201848
12 201843
13 202041
14 201031
15 201630
16 201629
17 201426
18 201526
19 202025
20 201925

About Mário Augusto

Mário Augusto is a scholar working on Accounting, Strategy and Management, Economics and Econometrics, Organizational Behavior and Human Resource Management and Marketing, having authored 75 papers that have together received 2.0k indexed citations. Recurring topics across this work include Corporate Finance and Governance (17 papers), Customer Service Quality and Loyalty (10 papers), Digital Marketing and Social Media (10 papers), Banking stability, regulation, efficiency (7 papers), Entrepreneurship Studies and Influences (7 papers), Microfinance and Financial Inclusion (7 papers), Innovation and Knowledge Management (7 papers) and Firm Innovation and Growth (7 papers). The work is most often cited by research in Marketing (696 citations), Organizational Behavior and Human Resource Management (605 citations), Information Systems and Management (249 citations), Business and International Management (70 citations) and Strategy and Management (413 citations). Mário Augusto has collaborated with scholars based in Portugal, United States and Ireland. Frequent co-authors include Pedro Torres, Filipe Coelho, Marta Matos, Luís Filipe Lages, Elaine Wallace, João V. Lisboa, Ana Paula Matias Gama, Pedro Godinho, Mahmoud M. Yasin and José Murteira. Their work appears in journals such as Journal of Business Research, Journal of Retailing and Consumer Services, Physica A Statistical Mechanics and its Applications, Finance research letters and Total Quality Management & Business Excellence.

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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