Lennora Putit
Impact in
- Marketing top 5%
- Consumer Behavior in Brand Consumption and Identification
- Environmental Sustainability in Business
- Consumer Behavior and Marketing Influence
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- Technology Adoption and User Behaviour
Papers in
-
- Digital Marketing and Social Media 18
- Halal products and consumer behavior 9
- Marketing 19
- Consumer Behavior in Brand Consumption and Identification 8
- Co-authors
- Jamaliah Mohd. Yusof (1 shared paper)Mazzini Muda (5 shared papers)Rosidah Musa (2 shared papers)David C. Arnott (2 shared papers)Ahmed H. Alsharif (1 shared paper)Nor Zafir Md Salleh (1 shared paper)Alharthi Rami Hashem E (1 shared paper)Geetha Subramaniam (5 shared papers)
- Journals
- Emerging Science Journal (1 paper)Research Journal of Applied Sciences (1 paper)Sustainability (1 paper)PLANNING MALAYSIA (2 papers)Advanced Science Letters (2 papers)
- Partner nations
- MalaysiaIndonesiaUnited States
In The Last Decade
Lennora Putit
48 papers receiving 397 citations
Peers
Comparison fields: 5 of 59
- Marketing 217
- Information Systems and Management 67
- Organizational Behavior and Human Resource Management 73
- Accounting 62
- Sociology and Political Science 224
Countries citing papers authored by Lennora Putit
This map shows the geographic impact of Lennora Putit's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Lennora Putit with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Lennora Putit more than expected).
Fields of papers citing papers by Lennora Putit
This network shows the impact of papers produced by Lennora Putit. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Lennora Putit. The network helps show where Lennora Putit may publish in the future.
Co-authors
The 25 scholars most cited alongside Lennora Putit, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.
All Works
Showing the 20 most-cited of 60 papers — load more, or switch the sort, to bring in the rest.
| # | Work | ||
|---|---|---|---|
| 1 | 2016 | 133 | |
| 2 | 2023 | 38 | |
| 3 | 2012 | 34 | |
| 4 | 2016 | 33 | |
| 5 | 2017 | 22 | |
| 6 | 2016 | 18 | |
| 7 | 2014 | 15 | |
| 8 | 2015 | 13 | |
| 9 | 2023 | 12 | |
| 10 | Micro-culture and consumers adoption of technology: A need to re-evaluate the concept of national culture | 2007 | 12 |
| 11 | 2020 | 8 | |
| 12 | 2013 | 8 | |
| 13 | 2015 | 8 | |
| 14 | 2010 | 7 | |
| 15 | 2014 | 7 | |
| 16 | 2012 | 5 | |
| 17 | 2023 | 4 | |
| 18 | 2024 | 4 | |
| 19 | 2020 | 4 | |
| 20 | Blending Functional and Emotional Experience with the Experience Economy Model to Understand Resort Experience | 2018 | 4 |
About Lennora Putit
Lennora Putit is a scholar working on Sociology and Political Science, Marketing, Information Systems and Management, Organizational Behavior and Human Resource Management and Demography, having authored 60 papers that have together received 434 indexed citations. Recurring topics across this work include Digital Marketing and Social Media (18 papers), Technology Adoption and User Behaviour (15 papers), Customer Service Quality and Loyalty (10 papers), Halal products and consumer behavior (9 papers), Consumer Behavior in Brand Consumption and Identification (8 papers), Islamic Finance and Banking Studies (6 papers), Organizational and Employee Performance (5 papers) and SMEs Development and Digital Marketing (5 papers). The work is most often cited by research in Marketing (217 citations), Information Systems and Management (67 citations), Organizational Behavior and Human Resource Management (73 citations), Accounting (62 citations) and Sociology and Political Science (224 citations). Lennora Putit has collaborated with scholars based in Malaysia, Indonesia and United States. Frequent co-authors include Jamaliah Mohd. Yusof, Mazzini Muda, Rosidah Musa, David C. Arnott, Ahmed H. Alsharif, Nor Zafir Md Salleh, Alharthi Rami Hashem E, Geetha Subramaniam, Ramli Musa and Rohana Ngah. Their work appears in journals such as Emerging Science Journal, Research Journal of Applied Sciences, Sustainability, PLANNING MALAYSIA and Advanced Science Letters.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.