Srinivas Durvasula

51 papers and 3.0k indexed citations i.

About

Srinivas Durvasula is a scholar working on Marketing, Organizational Behavior and Human Resource Management and Sociology and Political Science. According to data from OpenAlex, Srinivas Durvasula has authored 51 papers receiving a total of 3.0k indexed citations (citations by other indexed papers that have themselves been cited), including 40 papers in Marketing, 21 papers in Organizational Behavior and Human Resource Management and 10 papers in Sociology and Political Science. Recurrent topics in Srinivas Durvasula’s work include Consumer Behavior in Brand Consumption and Identification (33 papers), Customer Service Quality and Loyalty (21 papers) and Consumer Retail Behavior Studies (11 papers). Srinivas Durvasula is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (33 papers), Customer Service Quality and Loyalty (21 papers) and Consumer Retail Behavior Studies (11 papers). Srinivas Durvasula collaborates with scholars based in United States, Singapore and Latvia. Srinivas Durvasula's co-authors include Steven Lysonski, Richard G. Netemeyer, J. Craig Andrews, Donald R. Lichtenstein, Subhash C. Mehta, Syed H. Akhter, Subhash Sharma, William R. Dillon, John Watson and Darrel D. Muehling and has published in prestigious journals such as Journal of Marketing Research, Journal of Consumer Research and Industrial Marketing Management.

In The Last Decade

Co-authorship network of co-authors of Srinivas Durvasula i

Fields of papers citing papers by Srinivas Durvasula

Since Specialization
EngineeringComputer SciencePhysics and AstronomyMathematicsEarth and Planetary SciencesEnergyEnvironmental ScienceMaterials ScienceChemical EngineeringChemistryAgricultural and Biological SciencesVeterinaryDecision SciencesArts and HumanitiesBusiness, Management and AccountingSocial SciencesPsychologyEconomics, Econometrics and FinanceHealth ProfessionsDentistryMedicineBiochemistry, Genetics and Molecular BiologyNeuroscienceNursingImmunology and MicrobiologyPharmacology, Toxicology and Pharmaceutics

This network shows the specialization of papers citing the papers produced by Srinivas Durvasula. Nodes represent fields, and links connect fields that are likely to share authors. The network helps show where Srinivas Durvasula may publish in the future.

Countries citing papers authored by Srinivas Durvasula

Since Specialization
Citations

This map shows the geographic impact of Srinivas Durvasula's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Srinivas Durvasula with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Srinivas Durvasula more than expected).

Rankless by CCL
2025