Harper W. Boyd

51 papers and 672 indexed citations i.

Harper W. Boyd has authored 51 papers that have received a total of 672 indexed citations. This includes 6 papers in Marketing, 4 papers in Sociology and Political Science and 3 papers in Organizational Behavior and Human Resource Management. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (4 papers), Organizational Management and Innovation (3 papers) and Agricultural and Food Production Studies (2 papers). Harper W. Boyd is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (4 papers), Organizational Management and Innovation (3 papers) and Agricultural and Food Production Studies (2 papers) and collaborates with scholars based in United States, Philippines and France. Harper W. Boyd's co-authors include Ralph Westfall, Michael L. Ray, Ronald E. Frank, William F. Massy and Stanley F. Stasch and has published in prestigious journals such as Journal of the American Statistical Association, Journal of Marketing and Journal of Marketing Research.