Gunjan Malhotra

53 papers and 623 indexed citations i.

About

Gunjan Malhotra is a scholar working on Marketing, Sociology and Political Science and Economics and Econometrics. According to data from OpenAlex, Gunjan Malhotra has authored 53 papers receiving a total of 623 indexed citations (citations by other indexed papers that have themselves been cited), including 27 papers in Marketing, 21 papers in Sociology and Political Science and 9 papers in Economics and Econometrics. Recurrent topics in Gunjan Malhotra’s work include Consumer Behavior in Brand Consumption and Identification (17 papers), Consumer Retail Behavior Studies (15 papers) and Digital Marketing and Social Media (14 papers). Gunjan Malhotra is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (17 papers), Consumer Retail Behavior Studies (15 papers) and Digital Marketing and Social Media (14 papers). Gunjan Malhotra collaborates with scholars based in India, Italy and United Arab Emirates. Gunjan Malhotra's co-authors include Sita Mishra, Sheetal Jain, Yupal Shukla, Garima Saxena, Vijay Kumar Gupta, Waheed Kareem Abdul, Sandip Mukhopadhyay, Jyoti Rana, David Bryde and Manjeet Kharub and has published in prestigious journals such as Sustainability, International Journal of Information Management and Journal of Retailing and Consumer Services.

In The Last Decade

Co-authorship network of co-authors of Gunjan Malhotra i

Fields of papers citing papers by Gunjan Malhotra

Since Specialization
EngineeringComputer SciencePhysics and AstronomyMathematicsEarth and Planetary SciencesEnergyEnvironmental ScienceMaterials ScienceChemical EngineeringChemistryAgricultural and Biological SciencesVeterinaryDecision SciencesArts and HumanitiesBusiness, Management and AccountingSocial SciencesPsychologyEconomics, Econometrics and FinanceHealth ProfessionsDentistryMedicineBiochemistry, Genetics and Molecular BiologyNeuroscienceNursingImmunology and MicrobiologyPharmacology, Toxicology and Pharmaceutics

This network shows the specialization of papers citing the papers produced by Gunjan Malhotra. Nodes represent fields, and links connect fields that are likely to share authors. The network helps show where Gunjan Malhotra may publish in the future.

Countries citing papers authored by Gunjan Malhotra

Since Specialization
Citations

This map shows the geographic impact of Gunjan Malhotra's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Gunjan Malhotra with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Gunjan Malhotra more than expected).

Rankless by CCL
2025