Chris Fill
Impact in
- Marketing top 1%
- Consumer Behavior in Brand Consumption and Identification
- Marketing and Advertising Strategies
- Consumer Retail Behavior Studies
- Strategy and Management top 2%
- Corporate Identity and Reputation
Papers in
- Marketing 19
- Marketing and Advertising Strategies 17
- Consumer Behavior in Brand Consumption and Identification 3
-
- Corporate Identity and Reputation 9
- Co-authors
- Stuart Roper (1 shared paper)Sarah Turnbull (3 shared papers)Karen Fill (1 shared paper)G. David Hughes (4 shared papers)Efi Dimopoulou (2 shared papers)Laurie J. Mullins (1 shared paper)Martin Evans (1 shared paper)Paul R Baines (2 shared papers)
- Journals
- Corporate Reputation Review (3 papers)European Journal of Marketing (2 papers)Management Decision (1 paper)International Journal of Advertising (1 paper)Industrial and Commercial Training (1 paper)
- Partner nations
- United KingdomGermanyJapan
In The Last Decade
Chris Fill
34 papers receiving 1.0k citations
Peers
Comparison fields: 5 of 83
- Marketing 650
- Strategy and Management 579
- Organizational Behavior and Human Resource Management 324
- Communication 145
- Information Systems and Management 102
Countries citing papers authored by Chris Fill
This map shows the geographic impact of Chris Fill's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Chris Fill with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Chris Fill more than expected).
Fields of papers citing papers by Chris Fill
This network shows the impact of papers produced by Chris Fill. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Chris Fill. The network helps show where Chris Fill may publish in the future.
Co-authors
The 8 scholars most cited alongside Chris Fill, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.
All Works
Showing the 20 most-cited of 36 papers — load more, or switch the sort, to bring in the rest.
| # | Work | ||
|---|---|---|---|
| 1 | 1997 | 276 | |
| 2 | 2000 | 130 | |
| 3 | Marketing communications: contexts, strategies and applications | 2002 | 122 |
| 4 | 1997 | 98 | |
| 5 | 2008 | 96 | |
| 6 | Marketing Communications: Interactivity, Communities and Content | 2009 | 86 |
| 7 | Marketing Communications: Contexts, Contents and Strategies | 1999 | 58 |
| 8 | 2005 | 53 | |
| 9 | Corporate Reputation: Brand and Communication | 2012 | 48 |
| 10 | Marketing communications : engagements, strategies and practice | 2006 | 40 |
| 11 | Marketing communications : frameworks, theories, and applications | 1995 | 36 |
| 12 | Business-to-business Marketing: Relationships, Systems And Communications | 2004 | 28 |
| 13 | Simply Marketing Communications | 2005 | 26 |
| 14 | Marketing Communications : brands, experiences and participation | 2013 | 26 |
| 15 | 2000 | 26 | |
| 16 | 2007 | 23 | |
| 17 | Essentials of Marketing Communications | 2011 | 13 |
| 18 | Marketing communications: discovery, creation and conversations, 7th ed. | 2016 | 10 |
| 19 | 2000 | 8 | |
| 20 | 1990 | 7 |
About Chris Fill
Chris Fill is a scholar working on Marketing, Strategy and Management, Organizational Behavior and Human Resource Management, Sociology and Political Science and Management of Technology and Innovation, having authored 36 papers that have together received 1.3k indexed citations. Recurring topics across this work include Marketing and Advertising Strategies (17 papers), Digital Marketing and Social Media (12 papers), Corporate Identity and Reputation (9 papers), Customer Service Quality and Loyalty (6 papers), Management and Marketing Education (3 papers), Consumer Behavior in Brand Consumption and Identification (3 papers), Management and Organizational Studies (2 papers) and Pharmaceutical industry and healthcare (2 papers). The work is most often cited by research in Marketing (650 citations), Strategy and Management (579 citations), Organizational Behavior and Human Resource Management (324 citations), Communication (145 citations) and Information Systems and Management (102 citations). Chris Fill has collaborated with scholars based in United Kingdom, Germany and Japan. Frequent co-authors include Stuart Roper, Sarah Turnbull, Karen Fill, G. David Hughes, Efi Dimopoulou, Laurie J. Mullins, Martin Evans and Paul R Baines. Their work appears in journals such as Corporate Reputation Review, European Journal of Marketing, Management Decision, International Journal of Advertising and Industrial and Commercial Training.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.