Chip E. Miller
About
Chip E. Miller has authored 17 papers that have received a total of 355 indexed citations.
This includes 12 papers in Marketing, 4 papers in Sociology and Political Science and 4 papers in Management of Technology and Innovation. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (8 papers), Consumer Retail Behavior Studies (4 papers) and Management and Marketing Education (4 papers). Chip E. Miller is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (8 papers), Consumer Retail Behavior Studies (4 papers) and Management and Marketing Education (4 papers) and collaborates with scholars based in United States, Slovenia and Thailand. Chip E. Miller's co-authors include James Reardon, Denny E. McCorkle, Irena Vida, Laura Šalčiuvienė and Viltė Auruškevičienė and has published in prestigious journals such as Journal of Marketing, European Journal of Marketing and International Marketing Review.
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