Amanda B. Bower

884 citations
8 papers · 655 · h-index 7

Impact in

  • Marketing top 2%
    • Consumer Behavior in Brand Consumption and Identification
    • Consumer Retail Behavior Studies
    • Consumer Market Behavior and Pricing
    • Media, Gender, and Advertising

Papers in

Amanda B. Bower

8 papers receiving 603 citations

Peers

Amanda B. Bower
Comparison fields: 5 of 69
  • Marketing 516
  • Gender Studies 110
  • Organizational Behavior and Human Resource Management 100
  • Information Systems and Management 58
  • Museology 28
Replace Susan Auty with:
Susan Auty United Kingdom
Michelle Bergadaà Switzerland
Fredrik Lange Sweden
Drue K. Schuler United States
Leonidas Hatzithomas Greece
Ruth B. Smith United States
Yunjae Cheong South Korea
Claudiu V. Dimofte United States
Joanna Phillips United States
Glenn L. Christensen United States
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Citations per field
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Citations per year

Countries citing papers authored by Amanda B. Bower

Since Specialization
Citations

This map shows the geographic impact of Amanda B. Bower's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Amanda B. Bower with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Amanda B. Bower more than expected).

Fields of papers citing papers by Amanda B. Bower

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Amanda B. Bower. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Amanda B. Bower. The network helps show where Amanda B. Bower may publish in the future.

Co-authors

The 4 scholars most cited alongside Amanda B. Bower, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.

Border = papers with Amanda B. Bower Line = papers co-authored together Amanda B. Bower links everyone, so they are left out of the graph.

All Works

8 of 8 papers shown

About Amanda B. Bower

Amanda B. Bower is a scholar working on Marketing, Sociology and Political Science, Social Psychology, Gender Studies and Strategy and Management, having authored 8 papers that have together received 655 indexed citations. Recurring topics across this work include Consumer Behavior in Brand Consumption and Identification (3 papers), Psychology of Social Influence (2 papers), Safety Warnings and Signage (2 papers), Media, Gender, and Advertising (2 papers), Behavioral Health and Interventions (1 paper), Discourse Analysis in Language Studies (1 paper), Customer Service Quality and Loyalty (1 paper) and Consumer Retail Behavior Studies (1 paper). The work is most often cited by research in Marketing (516 citations), Gender Studies (110 citations), Organizational Behavior and Human Resource Management (100 citations), Information Systems and Management (58 citations) and Museology (28 citations). Amanda B. Bower has collaborated with scholars based in United States. Frequent co-authors include James G. Maxham, Valerie A. Taylor, Stacy Landreth Grau and David E. Sprott. Their work appears in journals such as Journal of Advertising, Journal of Marketing, Psychology and Marketing, Journal of Health Communication and International Journal of Consumer Studies.

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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