Journal of Research in Interactive Marketing

444 papers and 12.8k indexed citations i.

About

The 444 papers published in Journal of Research in Interactive Marketing in the last decades have received a total of 12.8k indexed citations. Papers published in Journal of Research in Interactive Marketing usually cover Sociology and Political Science (356 papers), Marketing (293 papers) and Information Systems and Management (135 papers) specifically the topics of Digital Marketing and Social Media (344 papers), Consumer Behavior in Brand Consumption and Identification (198 papers) and Technology Adoption and User Behaviour (132 papers). The most active scholars publishing in Journal of Research in Interactive Marketing are James W. Peltier, Andrew J. Dahl, Hyunjoo Im, José Carlos Pinho and Victor A. Barger.

In The Last Decade

Fields of papers published in Journal of Research in Interactive Marketing

Since Specialization
EngineeringComputer SciencePhysics and AstronomyMathematicsEarth and Planetary SciencesEnergyEnvironmental ScienceMaterials ScienceChemical EngineeringChemistryAgricultural and Biological SciencesVeterinaryDecision SciencesArts and HumanitiesBusiness, Management and AccountingSocial SciencesPsychologyEconomics, Econometrics and FinanceHealth ProfessionsDentistryMedicineBiochemistry, Genetics and Molecular BiologyNeuroscienceNursingImmunology and MicrobiologyPharmacology, Toxicology and Pharmaceutics

Countries where authors publish in Journal of Research in Interactive Marketing

Since Specialization
Total citations of papers
Rankless by CCL
2025