Zheng Fang

96 papers and 2.8k indexed citations i.

About

Zheng Fang is a scholar working on Sociology and Political Science, Economics and Econometrics and Marketing. According to data from OpenAlex, Zheng Fang has authored 96 papers receiving a total of 2.8k indexed citations (citations by other indexed papers that have themselves been cited), including 24 papers in Sociology and Political Science, 22 papers in Economics and Econometrics and 21 papers in Marketing. Recurrent topics in Zheng Fang’s work include Digital Marketing and Social Media (14 papers), Consumer Market Behavior and Pricing (12 papers) and Statistical Methods and Inference (12 papers). Zheng Fang is often cited by papers focused on Digital Marketing and Social Media (14 papers), Consumer Market Behavior and Pricing (12 papers) and Statistical Methods and Inference (12 papers). Zheng Fang collaborates with scholars based in China, United States and Singapore. Zheng Fang's co-authors include Xueming Luo, Siliang Tong, Zhe Qu, Michelle Andrews, Youngho Chang, Nathan M. Fong, Chris Sakellariou, Anindya Ghose, Chee Wei Phang and Nan Jia and has published in prestigious journals such as PLoS ONE, Strategic Management Journal and Journal of Marketing.

In The Last Decade

Co-authorship network of co-authors of Zheng Fang i

Fields of papers citing papers by Zheng Fang

Since Specialization
EngineeringComputer SciencePhysics and AstronomyMathematicsEarth and Planetary SciencesEnergyEnvironmental ScienceMaterials ScienceChemical EngineeringChemistryAgricultural and Biological SciencesVeterinaryDecision SciencesArts and HumanitiesBusiness, Management and AccountingSocial SciencesPsychologyEconomics, Econometrics and FinanceHealth ProfessionsDentistryMedicineBiochemistry, Genetics and Molecular BiologyNeuroscienceNursingImmunology and MicrobiologyPharmacology, Toxicology and Pharmaceutics

This network shows the specialization of papers citing the papers produced by Zheng Fang. Nodes represent fields, and links connect fields that are likely to share authors. The network helps show where Zheng Fang may publish in the future.

Countries citing papers authored by Zheng Fang

Since Specialization
Citations

This map shows the geographic impact of Zheng Fang's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Zheng Fang with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Zheng Fang more than expected).

Rankless by CCL
2025