Yves Évrard
About
Yves Évrard is a scholar working on Marketing, Sociology and Political Science and Organizational Behavior and Human Resource Management.
According to data from OpenAlex, Yves Évrard has authored 16 papers receiving a total of 471 indexed citations (citations by other indexed papers that have themselves been cited), including 4 papers in Marketing, 2 papers in Sociology and Political Science and 2 papers in Organizational Behavior and Human Resource Management. Recurrent topics in Yves Évrard’s work include Consumer Behavior in Brand Consumption and Identification (3 papers), Marketing and Advertising Strategies (2 papers) and Consumer Retail Behavior Studies (2 papers). Yves Évrard is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (3 papers), Marketing and Advertising Strategies (2 papers) and Consumer Retail Behavior Studies (2 papers). Yves Évrard collaborates with scholars based in France, Brazil and United States. Yves Évrard's co-authors include Élyette Roux, Bernard Pras, Philippe Aurier, Vinícius Andrade Brei and Maria Bonnafous‐Boucher and has published in prestigious journals such as Journal of Business Research, Journal of Cultural Economics and Revue française de gestion.
In The Last Decade
Fields of papers citing papers by Yves Évrard
Since SpecializationEngineeringComputer SciencePhysics and AstronomyMathematicsEarth and Planetary SciencesEnergyEnvironmental ScienceMaterials ScienceChemical EngineeringChemistryAgricultural and Biological SciencesVeterinaryDecision SciencesArts and HumanitiesBusiness, Management and AccountingSocial SciencesPsychologyEconomics, Econometrics and FinanceHealth ProfessionsDentistryMedicineBiochemistry, Genetics and Molecular BiologyNeuroscienceNursingImmunology and MicrobiologyPharmacology, Toxicology and Pharmaceutics
This network shows the specialization of papers citing the papers produced by Yves Évrard. Nodes represent fields, and links connect fields that are likely to share authors. The network helps show where Yves Évrard may publish in the future.
Countries citing papers authored by Yves Évrard
Since SpecializationCitations
This map shows the geographic impact of Yves Évrard's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Yves Évrard with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Yves Évrard more than expected).
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