Young Sook Moon

16 papers and 314 indexed citations i.

About

Young Sook Moon is a scholar working on Marketing, Sociology and Political Science and Public Health, Environmental and Occupational Health. According to data from OpenAlex, Young Sook Moon has authored 16 papers receiving a total of 314 indexed citations (citations by other indexed papers that have themselves been cited), including 5 papers in Marketing, 4 papers in Sociology and Political Science and 3 papers in Public Health, Environmental and Occupational Health. Recurrent topics in Young Sook Moon’s work include Consumer Behavior in Brand Consumption and Identification (5 papers), Media, Gender, and Advertising (3 papers) and Media Studies and Communication (2 papers). Young Sook Moon is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (5 papers), Media, Gender, and Advertising (3 papers) and Media Studies and Communication (2 papers). Young Sook Moon collaborates with scholars based in South Korea, United States and Hong Kong. Young Sook Moon's co-authors include George R. Franke, Kara Chan, Hae‐Kyong Bang, Mary Anne Raymond, Charles R. Taylor, Patricia A. Stout, Karen Whitehill King, Debra Jones Ringold, Leonard N. Reid and Jiwon Jung and has published in prestigious journals such as Journal of Advertising, Journal of Services Marketing and International Marketing Review.

In The Last Decade

Co-authorship network of co-authors of Young Sook Moon i

Fields of papers citing papers by Young Sook Moon

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Young Sook Moon. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Young Sook Moon. The network helps show where Young Sook Moon may publish in the future.

Countries citing papers authored by Young Sook Moon

Since Specialization
Citations

This map shows the geographic impact of Young Sook Moon's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Young Sook Moon with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Young Sook Moon more than expected).

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar’s output or impact.

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