Yongdan Liu

About

Yongdan Liu is a scholar working on Marketing, Sociology and Political Science and Organizational Behavior and Human Resource Management. According to data from OpenAlex, Yongdan Liu has authored 16 papers receiving a total of 598 indexed citations (citations by other indexed papers that have themselves been cited), including 11 papers in Marketing, 8 papers in Sociology and Political Science and 3 papers in Organizational Behavior and Human Resource Management. Recurrent topics in Yongdan Liu’s work include Consumer Behavior in Brand Consumption and Identification (10 papers), Digital Marketing and Social Media (7 papers) and Environmental Sustainability in Business (4 papers). Yongdan Liu is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (10 papers), Digital Marketing and Social Media (7 papers) and Environmental Sustainability in Business (4 papers). Yongdan Liu collaborates with scholars based in Macao, China and Hong Kong. Yongdan Liu's co-authors include Matthew Tingchi Liu, Ziying Mo, Zhidong Zhao, Jerome Yen, Angela Chang, Wilco Chan, Andrea Pérez, Jesús Collado Agudo, Jian Li and Xingqi Chen and has published in prestigious journals such as Sustainability, Journal of Retailing and Consumer Services and Journal of Advertising.

In The Last Decade

Co-authorship network of co-authors of Yongdan Liu i

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Fields of papers citing papers by Yongdan Liu

Since Specialization

EngineeringComputer SciencePhysics and AstronomyMathematicsEarth and Planetary SciencesEnergyEnvironmental ScienceMaterials ScienceChemical EngineeringChemistryAgricultural and Biological SciencesVeterinaryDecision SciencesArts and HumanitiesBusiness, Management and AccountingSocial SciencesPsychologyEconomics, Econometrics and FinanceHealth ProfessionsDentistryMedicineBiochemistry, Genetics and Molecular BiologyNeuroscienceNursingImmunology and MicrobiologyPharmacology, Toxicology and Pharmaceutics

This network shows the specialization of papers citing the papers produced by Yongdan Liu. Nodes represent fields, and links connect fields that are likely to share authors. The network helps show where Yongdan Liu may publish in the future.

Countries citing papers authored by Yongdan Liu

Since Specialization

Citations

This map shows the geographic impact of Yongdan Liu's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Yongdan Liu with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Yongdan Liu more than expected).

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