Yixing Gao

41 papers and 994 indexed citations i.

About

Yixing Gao is a scholar working on Marketing, Organizational Behavior and Human Resource Management and Sociology and Political Science. According to data from OpenAlex, Yixing Gao has authored 41 papers receiving a total of 994 indexed citations (citations by other indexed papers that have themselves been cited), including 29 papers in Marketing, 18 papers in Organizational Behavior and Human Resource Management and 14 papers in Sociology and Political Science. Recurrent topics in Yixing Gao’s work include Consumer Behavior in Brand Consumption and Identification (21 papers), Customer Service Quality and Loyalty (12 papers) and Environmental Sustainability in Business (11 papers). Yixing Gao is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (21 papers), Customer Service Quality and Loyalty (12 papers) and Environmental Sustainability in Business (11 papers). Yixing Gao collaborates with scholars based in Hong Kong, United States and China. Yixing Gao's co-authors include Anna S. Mattila, Seoki Lee, Janelle Chan, Sean McGinley, Basak Denizci Guillet, Yang Jiang, Laurie Wu, Lu Zhang, Wei Wei and YooHee Hwang and has published in prestigious journals such as Journal of Business Research, Journal of Business Ethics and International Journal of Hospitality Management.

In The Last Decade

Co-authorship network of co-authors of Yixing Gao i

Fields of papers citing papers by Yixing Gao

Since Specialization
EngineeringComputer SciencePhysics and AstronomyMathematicsEarth and Planetary SciencesEnergyEnvironmental ScienceMaterials ScienceChemical EngineeringChemistryAgricultural and Biological SciencesVeterinaryDecision SciencesArts and HumanitiesBusiness, Management and AccountingSocial SciencesPsychologyEconomics, Econometrics and FinanceHealth ProfessionsDentistryMedicineBiochemistry, Genetics and Molecular BiologyNeuroscienceNursingImmunology and MicrobiologyPharmacology, Toxicology and Pharmaceutics

This network shows the specialization of papers citing the papers produced by Yixing Gao. Nodes represent fields, and links connect fields that are likely to share authors. The network helps show where Yixing Gao may publish in the future.

Countries citing papers authored by Yixing Gao

Since Specialization
Citations

This map shows the geographic impact of Yixing Gao's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Yixing Gao with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Yixing Gao more than expected).

Rankless by CCL
2025